Category Archives: Personal History

State radio networks

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I spotted this in the monthly newsletter of StateNets (formerly the National Association of State Radio Networks): The Tennessee Radio Network has 66 full time (?) affiliates and only 11 have websites.

Of all the surveys and data and research I’ve read, this simple fact, unscientific as it is, speaks volumes to me about the radio business in 2006. If every one of your advertisers (okay, most of them) has some kind of online presence…why wouldn’t you?

In the same issue, Tom Dobrez –the head sales guy for the association– writes about “The New Media Blitz”:

“…we are all starting to feel its impact. A trip to 3 major markets in the last few weeks confirms the low level of respect radio is garnering from the nation’s major marketers. It’s just not hip. Its not now its so yesterday. The onslaughts have come from everywhere. First it was satellite radio, then Ipod and internet now its product placements etc. … It will be near impossible to get any media decision makers attention with spots only. The old way we sell it are GONE!”

Here’s my advice to my old StateNets buddies: Go down to the basement…set the Time Machine for 2000…and call me when you get there.

Hollie Farris and the Senath Light (Ben Brogdon)

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I recently received an email from Ben Brogdon, a long-time radio guy (KLCN, Blytheville, AR) who stumbled across one of my websites:

“I Googled my old hometown radio station, KLCN, Blytheville, AR, and found a link to your Early Days At KBOA site. I sat and read every word of it, looked at every picture, and finally went to bed at 6am.”

Ben is a musician at Dollywood and played in a jazz band in college with Wendell Crow (Sheryl’s daddy). We bounced emails back and forth for a few days before he brought up “the Senath Light.” This is (was) a well-known paranormal phenomenon (that I never witnessed).

“Actually, I never saw the light. Oh, we’d drive up from Jonesboro when I was living there playing in bands, working at radio stations, and attending class on occasion, and we’d sit patiently, not making a sound, those who smoked wanting a cigarette REALLY bad, and wait, but it never came out while I was there.

Others told me they had seen it, though. One of my jazz mates at school, Hollie Farris, a trumpet player who has the distinction of being the only white musician James Brown has ever had, and who QUIT a gig with Steve Winwood to go back with JB after he got out of prison, DID stand under that tree in the middle of the road and supposedly got KNOCKED CLEAN OUT COLD by the light hitting him in the head, which most assuredly changed his life and his thinking process from that moment on.

I also worked with a piano player from Caruthersville who could talk to spirits, and was told that he had actually TALKED to the light, which surprised me, since we all knew if you made a sound, it would disappear. BUT, having him sit in my house and tell me it was inhabited by spirits, which I had suspected, and then say once when we were watching a storm that it would kill 35 people, and it DID kill 34, I somehow believe he may have talked to the light.”

Why do I blog? So I can “meet” people that played with Holly Farris, the only white musician to play with James Brown.

Five minutes ahead, five years behind

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Every year I come back from Gnomedex with a sense of perspective. A better understanding of where I am on the technology continuum (for lack of a better term).

Future: That space way out on the edge of what we already know about and what the smart kids at Google and Amazon and eBay et al. are dreaming up.

Present: This is what I think of as “state of the art.” People and companies in this Present have a good grasp of all the current technologies and tools and are using them every day. Everybody fully in the Present has a clue and is standing on tiptoe, peering into the mists of the Future.

Past: Where we’ve been. Valuable only in terms of how it helps us understand our place in the Present and the Future.

There were some very bright people at this year’s Gnomedex (and a few of us got in because we had $500) and as I listened to the discussions, I began seeing the image above in my head.

Learfield –the company I work for– is very successful. We are primarily a marketing and sales company with strong ties to what is frequently referrred to these days as “old media” (Radio and TV). Like all companies, we use the Internet extensively and we’re searching for ways to use it more effectively. But we’re not in the Present I described above. How far back up the road are we? I’m not sure. Perhaps we’re like those NASCAR drivers that get in behind the leaders and draft along until we see an opening.

And I’m only about five minutes ahead because this is all I think and read about. And even that small gap is narrowing.

Attending Gnomedex is like cresting a hill and –for just a few minutes– I can see some of the smart kids way off on the horizon, running toward the future. I won’t catch them, but it’s nice to get a glimpse every now and then.

Northwest Hospitality

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Captain RobWe wrapped up our first full day in Seattle with a delightful boat ride (do you call a 54 foot yacht a boat?) on Lake Washington, courtesy of Rob Harris and his buddy Rich. Rob is a friend and business associate of Roger and Clyde and owns a little company called Pacific Market International (they make Stanley and Alladin containers).

Rob gave us a look at Bill Gates’ lovely home (“Wave to the security man with the binoculars.”) and the houseboat where Sleepless in Seattle was filmed. The Seattle skyline at sunset was gorgeous…the weather was perfect…and Rob and Rich could not have been nicer. Not hard to see why people who live here love it so. [flickr set]

Roger visits Starbucks #1

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Roger’s efforts to get us bumped up to First Class were unsuccessful and the flight was packed. I sat next to Ma and Pa Kettle and the lady in the seat next to Roger had a chicken in her lap. Got all checked in at the lovely Marriott Waterfront (hi-speed net access for $10 a day. Given the room rate, you’d think they could throw in the broadband) and headed over to Starbucks #1 to get Roger a cup of joe.

Beautiful weather here in Seattle. Like the song says, “The greenest skies you’ve ever seen.” Had a great meal…walked along the waterfront…and traded stories from Learfield’s early days.

Gnomedex Vacation

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Three or four days at Gnomedex plus two weeks of vacation adds up to the longest time I’ve taken from work in…forever? Vacations have always been something of a “forced interlude.” You get it out of the way and then get back to what you do. This one feels different. On the other hand, I’m certain to spend a good chunk of time online every day so the lines between work and non-work grow ever more blurred.

But I need change my physical space, if not my virtual space and hopping back a few times zones (Seattle) will be a good start. And I’ll be with 300 people who eat, sleep and breath blogging, podcasting and all things digital. I’m looking forward to being the dumbest guy in the room. (Insert joke here)

My Wilderness Adventure

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Following my brief stint on The Tree House ground crew, Henry took me on a mini-tour of the Prairie Garden Trust. I think it’s hundreds of acres and we saw some small fraction of that during the hour we spent in Henry’s little four-wheeler. I did this in iMovie and have come to the conclusion it will do everything I’m likely to want or need to do. I haven’t given up on Final Cut Express but it’s obviously more app than I need. (Alas, more shelfware). As for this little ride-around video…it’s quick-and-dirty and doesn’t begin to capture the beauty of the Prairie Garden Trust.

Morris James

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After 38 years (!), Morris James has hung up his headphones and started blogging (“Purging Radio from My System”). He started in radio when he was 14 and his most recent gig was KRZK in Branson, MO. I met Morris when he was news director at WOW in Omaha (a Great Empire station at the time) and I was doing affiliate relations for Radio Iowa. Morris was instrumental in getting us on that great station.

He lurks regularly here at smays.com and calls his new blog Ozarks First Word (“News, Views and Tidbits”). Sounds like he’s working for the local newspaper and is exploring ways to make blogging pay.

Not sure how much time he’ll have for blogging and podcasting but here’s a guy with a boat-load of experience and a love for reporting. Give him six months or a year and he might just become “Ozarks First Word.”

If you can’t recall my name…

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One of our affiliate relations reps was calling on a station manager in Burlington, Iowa. The manager –whom I knew many years ago– asked about me but couldn’t remember my name. The best he could come up with was:

“He’s a great guy… he is nuts!”

Our rep immediately responded: Steve Mays

There are a lot of “great guys” at Learfield and many of them are a little nutty. I’m flattered beyond words to think I might be near the top of that list (in anyone’s mind). And of all the ways I might be remembered, I can think of none better.