Author Archives: Steve Mays

I’m blogging this

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I’ll explain the provocative headline, but first, a few words about smays. I don’t photograph well. Too much gum showing (or none). More grimace than smile. But I’m not self-conscious about it, as evidenced by the frequent images here at smays.com. Then, every once in a while, someone takes a photo that I really like. Henry took this shot and it nicely reflects my mental image of myself. Sort of “Keith Richards-without-the-guitar-or-the-money.” It’s probably as simple as: good photographers see things differently than the rest of us.

Speaking of really good photographers. One of the people working with Henry and Bernard on the tree house project is their long-time friend Nick Kelsh. I thought he was just a sweaty, middle-aged guy yelling instructions at me down on the ground. In fact, Nick is a nationally prominent photographer, co-founder of a successful Philadelphia design firm and the author of eight or nine books. What Nick is not, is self-conscious. This is what Nick called his “gay porn” pose, chosen to showcase his improvised safety harness. Nick’s son, who was on the ground with me, seemed neither embarrassed nor surprised, leaving one to wonder if this was the first time Nick has done this sort of thing.

Mark Cuban on cursing

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“I like to curse. I like to curse because I enjoy how it gets everyone in an uproar. I won’t curse in an environment where I have accepted an invitation or am a guest of someone else. I will play by their rules. But if you come on my home turf and want something from me. It’s my rules.”

— Mark Cuban

Yes. Yes, indeed. And smays.com is my turf so you should expect to see a profanity or an obscenity from time to time. Please reference this post.

Most people aren’t funny

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Lt. Steven Hauk’s (Bruno Kirby) wonderful line from Good Morning, Vietnam. It was brought to mind by this observation in a story about Ze Frank:

“Most people aren’t funny, and most funny people are not funny most of the time.” — Clay Shirky, adjunct professor at New York University (interactive telecommunications program)

For my part, I’d rather be funny than know how to fly.

Blogging the U.S.A

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My buddy Chuck is blogging and podcasting his way across the US, covering something called the AASHTO Interstate 50th Convey. It’s a paid gig for the Ethanol Promotion and Information Council.

This is just an amazing opportunity to to demonstrate the power of new media and Chuck is firing on all 8 ethanol-powered cylinders.

How would the client have promoted this in the previous century? Well, we’d send out some news releases, inviting the media to come to our kick-off (free snacks!). And, uh, we’d send out some more news releases about what is happening along the way. What else? Oh, we’d take some pictures and put them on our website. And if we were really clever, we’d hire a film crew to shoot a little documentary of the journey. In a few weeks (or months), after the thing is edited (down to say, 30 minutes)…we’d send copies to the media in hopes they’d watch it and be so enthralled they’d do an interview with us and put it on their (Network, TV station, radio station, magazine, newspaper). And if they did do an interview, we’d send out a news release telling everyone about that.

Or, you could invite everyone that might possibly give a shit (or should give a shit) to come along for the ride. And if it’s easy enough, and fun enough… a lot of them will.

Mac migration continues

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After I purchased my iPod nano (a year ago? two years?), I installed iTunes on my home desktop Windows machine. And for the most part, that has worked fine. This morning I migrated everything over to the Mac Book and sync’d up the nano. My original thought was I wanted to be able to update podcasts wherever I might be. Before, I had hook up to the home PC…now I sync with the Mac Book which I am keeping with me more and more.

I’ve also loaded my Outlook contacts back on the nano (I’ve found this to be extremely useful). First time I did this it was a bit of a pain. Had to export the contacts from my Win machine at work and jump thru a couple of hoops to get the file on the nano. These days, I keep my Mac Book Address Book sync’d with work (I just drag and drop a file) and sync’ing the nano with the Mac Book is… well, you’ve seen the TV ads.

Pre-Mac, I tended to keep a lot of stuff scattered between home, work, laptop. I find myself looking for ways to get my most important stuff on the Mac. I’m looking forward to my first road trip with the Mac.

Best tool for the job (Example #2)

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Radio Iowa News Dirctor Kay Henderson covered the Iowa GOP and Democratic State Conventions today in Des Moines and her “tool of choice” was her blog.

Kay is not double-jointed (as far as I know) but she has a knack or skill (super power?)…she can type blazing fast. Her posts from the conventions are not verbatim but they’re damned close.

As I read them, I was reminded of an earlier post here at smays.com where I pondered the best tool for covering a live event. I guesss a live video or audio feed of these speeches would have been cool but I think I can make a case for Kay’s posts being “better.” I mean, Jesus, the speeches are on line before the applause dies down.

This is what happens when you equip a really good reporter with a blog.

The Unconference

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How many conferences have you been to where one (or all) of the sessions went something like this:

The moderator gets up and welcomes everyone to the session…provides a brief overview of the session topic…and introduces the panelists. Each of the panelists gets up and does a little presentation which may or may not have anything to do with the stated subject of the session. And, as a bonus, these are often self-serving pitches for the panelists’ company, product or service. Each of the panelists runs over their alloted time so the last guy gets screwed. If there is any time left, the panel fields questions from the audience. Most of these are usually off-topic and self-serving as well.

In recent years, something called an “unconference” has gained some popularity. Dave Winer is a big proponent of this format and they’re employing it at Gnomedex later this month. Dave does a nice job of explaining the concept:

We don’t have speakers, panels or an audience. We do have discussions and sessions, and each session has a discussion leader. Think of the discussion leader as a reporter who is creating a story with quotes from the people in the room. So, instead of having a panel with an audience we just have people. We feel this more accurately reflects what’s going on. It’s not uncommon for the audience at a conference to have more expertise than the people who are speaking. The discussion leader is also the editor, so if he or she feels that a point has been made they must move on to the next point quickly. No droning, no filibusters, no repeating an idea over and over.

Gnomedex 6.0 will be my first “unconference” and I’m looking forward to it.

Clear Channel considers :01 Blinks

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In early 2005, I linked to an Adrants item about Cadillac trying out five second commercials (and made the obvious reference to Max Headroom). According to Advertising Age, Clear Channel is considering one-second commercials (called Blinks)

The Blinks could be used in a number of ways. Clear Channel’s Creative Services Group crafted a demonstration spot using the McDonald’s jingle, and placed it between one hip-hop song and another. The group also created a Blink for BMW’s Mini Cooper with a horn honking and man’s voice saying “Mini,” and placed it before miniaturized news reports. (Neither marketer has a deal with Clear Channel for Blinks.) Other audio mnemonics that could use Blinks are the Intel chime and the NBC bells.

Sounds like a publicity stunt but who knows. Not sure how this syncs with CC’s “less clutter” philosophy. If anybody has heard one of these (or, better still, could send me a wee air-check), gimme a shout. [Thanks, Jackie]

Morris James

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After 38 years (!), Morris James has hung up his headphones and started blogging (“Purging Radio from My System”). He started in radio when he was 14 and his most recent gig was KRZK in Branson, MO. I met Morris when he was news director at WOW in Omaha (a Great Empire station at the time) and I was doing affiliate relations for Radio Iowa. Morris was instrumental in getting us on that great station.

He lurks regularly here at smays.com and calls his new blog Ozarks First Word (“News, Views and Tidbits”). Sounds like he’s working for the local newspaper and is exploring ways to make blogging pay.

Not sure how much time he’ll have for blogging and podcasting but here’s a guy with a boat-load of experience and a love for reporting. Give him six months or a year and he might just become “Ozarks First Word.”