Author Archives: Steve Mays

Age of robot worker will be worse for men

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From The Atlantic

Two Oxford researchers recently analyzed the skills required for more than 700 different occupations to determine how many of them would be susceptible to automation in the near future, and the news was not good: They concluded that machines are likely to take over 47 percent of today’s jobs within a few decades.

Men hold 97 percent of the 2.5 million U.S. construction and carpentry jobs. The Oxford study estimates that these male workers stand more than a 70 percent chance of being replaced by robotic workers. By contrast, women hold 93 percent of the registered nurse positions. Their risk of obsolescence is vanishingly small: .009 percent.

By contrast, women typically work in more chaotic, unstructured environments, where the ability to read people’s emotions and intentions are critical to success. If your job involves distracting a patient while delivering an injection, guessing whether a crying baby wants a bottle or a diaper change, or expressing sympathy to calm an irate customer, you needn’t worry that a robot will take your job, at least for the foreseeable future.

Scott Adams: Direct citizen voting

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“Imagine a system that involves direct citizen voting on every issue. But in addition to voting yes or no on a ballot question you can also assign your vote FOR A PARTICULAR TOPIC to any other voter who is open to that assignment. For example, I might cast my own direct vote on simple topics, such as gay marriage, weed, and doctor-assisted dying. I feel I know enough about those issues to be useful.

But if the proposed law is about economic policy, I might want to delegate my vote to Paul Krugman, or whoever I thought had the best thinking on that topic. You could also delegate your vote to your better-informed spouse, a friend, or anyone you would trust making decisions for you. But I would make it illegal to delegate a vote to anyone representing an organization. And I would make it illegal to delegate more than one voter topic to another person. That keeps individuals from becoming too powerful outside their field of expertise.

The beauty of my system is that you never have to wait for elections to improve things. The minute that you hear an expert saying something brilliant on a particular topic, you call up your voting app and assign rights to that expert for all of your votes in the category. If you hear a smarter expert tomorrow, you reassign your vote to that person.”

Humans out at advertising agency

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Marketing communications firm (plans) “to utilize technology-based resources such as software, virtual robots, and media algorithms to create and implement advertising and marketing programs for its clients.” Excerpts below from The Ad Contrarian:

”We will need to keep a few tech people on staff to insure that our systems are functioning well and are properly integrated. But that’s it. Last-century resources like account managers, copywriters, art directors, and media planners — in other words, people — will be replaced by digital resources.”

”We have developed what we call ‘virtual robotics’ that can actually understand a client brief when it is converted into code via a proprietary algorithm we have developed. The robot program then goes online and hunts down previously created advertising and marketing campaigns in similar categories which it ‘borrows’ from — much like a traditional creative team does,” he explained.

I wrote a lot of radio commercials (we called them “spots”) over the years and while I wrote a few good ones, many were of grind-it-out-get-it-on-the-air variety. Yeah, I can imagine software doing those as well as I did.