“The Age of Media Agnosticism”

In an essay titled The Age of Media Agnosticism, Steve Rubel cites a study by the Poynter Institute that identifies seven classes of news consumers and the beginning of a “new era of media agnosticism.” First, the 7 types:

  • Traditional: those who devote a set amount of time to their news habit every day;
  • Passive: multi-taskers who don’t devote time to news but have an “ambient awareness” and tune in as their interest is piqued;
  • Pursuit: people who seek out a specific piece of information, such as the full version of a story they heard about;
  • Social: under 30-types who rely on the news to “find them” via social networks;
  • Partisan: individuals who turn to select news providers based on their own outlooks (e.g. DailyKos or FOX News);
  • Continuous: “information addicts” who are always plugged in; and
  • Post-traditional: news consumers who get it all online and have “loose loyalties” for certain sites.

I’ll put myself in one or both of the last two types. And for those of us in or near the news “business,” Mr. Rubel’s final takeaway:

“Faced with infinite choices, powerful search tools and equally helpful friends, we’re adapting our habits and becoming less loyal to general sources than we once were. Many rely on the news to find us rather than our needing to seek it out. Those who do hunt for news are likely to do so via a single outlet of their choosing and/or a search engine, or even YouTube.”

Pimp my netbook

Local artist Jim Dike pinged me for advice on a new computer and wound up buying a Dell netbook. He wanted good battery life and reports the new Dell can run for 8 hours on a charge.

And it will look smashing the entire time. All you need is some clear sticker paper and colored sharpies (and a pick-up truck load of talent). Not sure how I feel about putting “sticker paper” on m precious MacBook Pro, but I’m tempted.

Quantum Enigma

For some years I’ve been fascinated by, and reading about, time. Which pretty quickly gets you into the realm of quantum theory. Recently I’ve come across some wonderful books suitable for folks like me that needed “assistance” getting through college algebra.

Quantum Enigma is co-authored by Bruce Rosenblum and Fred Kuttner, who teach physics at the University of California at Santa Cruz. If you suspect that things are not as they seem, I highly recommend this book.

I bring this up in an effort to understand —and explain— how my last post here was on Christmas Eve, almost 3 days ago, and yet no perceived time has “passed” for me.

UPDATE: The above was first posted on 12/27/09.  I have since finished this book. It was a challenging read and much more about physics than consciousness. Unless otherwise indicated, the quotes below can be attributed to the authors, Bruce Rosenblum and Fred Kuttner.

“In the beginning there were only probabilities. The universe could only come into existence if someone observed it. It does not matter that the observers turned up several billion years later. The universe exists because we are aware of it. – Martin Rees

“Space almost instantly expanded, or “inflated,” at a rate much faster than the speed of light. Starting from something vastly smaller than an atom, the entire universe we observe today presumably inflated almost instantaneously to the size of a large grapefruit.”

“The chance  that a livable universe like ours would be created is far less than the chance of randomly picking a particular single atom out of all the atoms in the universe.”

“Consider how improbably you are — the improbability of someone with just your unique DNA being conceived. (Millions of your possible siblings were not conceived. And now go back a few generation.) With those odds, you’re essentially impossible.”

“It is hard to imagine something truly astonishing that we don’t initially rule out as preposterous.”

Avatar

First movie of the new year. I’m pretty good about keeping track of what I read (thanks to Library Thing) but tend to overlook movies. Perhaps because we don’t go that often these days.

Avatar was my first 3-D movie since House of Wax with Vincent Price (1953, Ritz Theater in Kennett, MO). The glasses are more comfortable and the effect as pretty amazing. Rather than things zooming out into the audience, I found myself pulled into the movie.

I very much enjoyed the movie. The helicopter pilot brought back memories of Aliens. I never figured out why Sigourney Weaver’s character always had on hiking boots when she was in the alien avatar.

It will be the height of cool to not like this movie.