Skype from Norway

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I just spent half an hour chatting with Chuck Zimmerman who is in Oslo, Norway covering the annual meeting of the International Federation of Agriculture Journalists. More on that in a moment…

The purpose of the call was to play with Skype (and teach Chuck the correct pronunciation of fjord). Chuck’s had a Skype account for a while but –like me– really didn’t know a lot of folks using the service. I’m guessing a half-hour telco call would cost a few bucks, but the Skype-to-Skype call was free. And the quality was damned good. I’m not gonna post on this again until I can include some sample audio.

One final observation on Chuck’s coverage of the IFAJ conference. Of the approximately 200 journalist attending, Chuck guesses 95% are print and the rest are PR folks and a few radio types.

I’m guessing most of the attendees are there to drink beer, eat cheese and have a good time. Which, I assume, Chuck is doing, too. But not one of them is blogging the event. Chuck is doing it because the folks at Pioneer are paying him but, still…

Anyway, Skype was slicker than snot and I promise to get you a sample for those that haven’t played with this amazing service.

War on Terrorism

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John Seery (at The Huffington Post) thinks George Bush has lost the war on terrorism:

“Let’s face it: Osama bin Laden, holed up in his cave somewhere, must be laughing at us. He’s calling the shots, and he really doesn’t have to lift a finger. Why? George Bush is doing his bidding. His administration has suspended many civil liberties and deftly defied the U.S. Constitution. Junked the Geneva Convention. Tortured prisoners. Oversaw criminal acts at Abu Ghraib. Ignored due process at Guantanamo. Engaged in domestic spying without court supervision. Flushed billions down the toilet in Iraq. Weakened our military readiness. Set much of the world against us. The Middle East is now ablaze in terrorism. At home, we live constantly in “elevated fear” levels (whether color coded or not). Our internal politics have become poisonously divided, not united. Osama bin Laden is playing George Bush like a cheap fiddle.”

For some reason, Seery’s post reminded me of George Orwell’s 1984 (Amazon notes):

“Oceania is eternally at war with one of two other vast entities, Eurasia and Eastasia. At any moment, depending upon current alignments, all existing records show either that Oceania has always been at war with Eurasia and allied with Eastasia, or that it has always been at war with Eastasia and allied with Eurasia. Winston Smith knows this, because his work at the Ministry of Truth involves the constant “correction” of such records. “‘Who controls the past,’ ran the Party slogan, ‘controls the future: who controls the present controls the past.'”

Update: Ashcroft Finds Private-Sector Niche – “Former U.S. attorney general John D. Ashcroft, whose tenure saw the creation of a burgeoning homeland security industry, has emerged as the highest-ranking former Bush administration official to lobby for and invest in companies in that field.” [MSNBC]

Is your “stuff” good enough to pay for?

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“Alltel Wireless customers will be able to access XM Satellite Radio programming via their cell phones for $7.99 per month. The deal links the fifth-largest mobile service provider in the United States with the world’s largest satellite radio company. Like its competitors, Alltel is facing the imminent prospect of market saturation, so the company is seeking high-value content to gain additional revenue from its customer base.”

Seems to me you’d have to be a big fan of XM to pay an extra eight bucks a month to listen on your cell phone. And wouldn’t that be hell on the battery? But the more interesting question (for me) is: Do you have the kind of content that someone would be willing to pay for?

As businesses figure out that they can –if they’re clever enough– take their message directly to their customers, they’ll stop paying to have their messages jammed down people’s throats. We are approaching a time when the only reason people will listen to an (unwanted) commercial message is because they can’t figure out a way to avoid doing so. If you want to talk to your customers, you better start listening to them.

If you don’t know how to do that, you’re in trouble with a capital T and that rhymes with P and that stands for pool.

Niche audiences

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“While Rocketboom reaches a mass audience, Baron sees his next opportunity in niches. As an example, he suggests a program to target “high-end tennis players.” It would be natural for Wilson Sporting Goods to advertise tennis racquets and “Viewers might actually be interested in the commercials,” Baron said. He believes that while only 10,000 people might watch, it’s so cheap to do Internet video that such programming is economically feasible.”

— Rocketboom’s Andrew Baron on possible sponsorship opportunities