I was certain I had posted this video previously but can’t seem to find it. So, it won’t hurt to post it twice.
Category Archives: YouTube
Shoestring video production
My colleague David produced a 2 minute video for one of our clients recently. His post provides the background. I like the piece because a) it illustrates how easy and inexpensive it is to produce video and b) it effectively tells the story (public health program, in this instance).
David shot the video with a small, consumer-grade still camera (with video setting) and edited with iMovie 08. I should note this was David’s first try and he did it while watching a World Series game.
Any company that has “communication” in their name, better have some people capable of producing a video like this. I have a hunch we’ll wind up doing a lot of these for current and future clients.
History of Learfield: J-School Genesis
Clyde Lear’s latest blog installment of the history of our company is the best yet.
“For two years I worked on my Masters in Journalism. I wrote my thesis on starting a state-wide radio network. Missouri –like a lot of states– had dismal radio coverage from the state capital. Every radio newsroom, big city and small town, depended instead on the two major wire services, the AP and UPI. There wasn’t access to the voices of the news makers. There was a need for a state-wide news service for radio stations.”
The post includes some video of reports he did as part of final exam. These are priceless and make the post. You can’t miss the embedded clip but be sure to hit the text link to a series of his stand-ups. I’ve included my favorite here to give you a taste.
These started out on 16 mm film and Clyde eventually sent them off to be converted to VHS. And now they’re digital and on YouTube for the all the world to see.
Learfield is a pretty big company today and it’s fun to see the germ of the idea that started it all.
Summer Interns
Our summer interns are packing up and heading back to school. One of their final tasks was to prepare a presentation on what they learned working for Learfield. The interns working in our Dallas office created a Powerpoint presentation which was, I’m sure, very… nice.
The Jeff City crew asked my advice and I told them Powerpoint is for losers. I suggested they produce a video and loned them my camcorder. I forgot to give them a mic so the sound is not all that it might be but their creativity and humor comes through loud and clear. Ladies and gentlemen… Coleman, Corey and Tyler.
Thirty years of election coverage
The first election covered by The Missourinet (a network owned by the company I work for) was in 1976. News Director Bob Priddy orchestrated that first election night and every one since. Prior to The Missourinet, radio stations throughout the state focused on local races and relied on the wire services for news and numbers from throughout the state.
The Missourinet brought the sounds of election night from the state capitol and campaign headquarters throughout Missouri to the hometown audiences of our affiliates.
The technology has changed… and is changing… but insight and understanding Missourinet reporters bring to their election night coverage remains the focus of their reporting. Bob reflects on the past 30 years in this 10 minute video.