Category Archives: Quotable & Notes

Can getting it wrong be okay?

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Terry Heaton speaks to the “accuracy” of stories reported online. His case in point was the early –and inaccurate– report that Heath Ledger died in the apartment of Mary Kate Olsen.

“What people are seeing now is an old-fashioned process — reporting — as it unfolds in real time. If the public wants its information as raw and immediate as possible, it’ll have to get used to a few missteps along the way, and maybe even approach breaking stories with a bit of skepticism, like a good reporter would.

So a part of the “process” of news is mistakes, and the ethical question is does it matter in a world of news-as-a-process? I’m not so sure it does, as long as mistakes are corrected — just as, I might add, they are corrected in the news gathering process in professional newsrooms.”

Einstein: “A horse for single harness”

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“My passionate interest in social justice and social responsibility has always stood in curious contrast to a marked lack of desire for direct association with men and women. I am a horse for single harness, not cut out for tandem or team work. I have never belonged wholeheartedly to country or state, to my circle of friends, or even to my own family. These ties have always been accompanied by a vague aloofness, and the wish to withdraw into myself increases with the years.

Such isolation is sometimes bitter, but I do not regret being cut off from the understanding and sympathy of other men. I lose something by it, to be sure, but I am compensated for it in being rendered independent of the customs, opinions, and prejudices of others, and am not tempted to rest my peace of mind upon such shifting foundations.”

Excerpt from an essay by Albert Einstein (Living Philosophies):

Dave Winer podcasts “because I want to say something”

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“There’s a mini-debate going on about whether podcasting is a success or worth it, or whatever, I’m not sure exactly what the issue is, but it’s framed this way –> if you can’t get advertisers to hitch a ride on your podcast then podcasting is not worth much if anything.

My phone doesn’t have a business model. Neither does my porch. I still like having a phone and a porch because they help me meet new people and communicate with people I know. Same with my blog and podcast.

I do a podcast from time to time because I want to say something. Whether I can run an ad on my podcast means nothing to me because I would never do it. … I would never burden my podcasting with the task of supporting me. It’s not why I podcast. … Blogging and podcasting exist independent of a professional’s ability to eek out a living using the tools of blogging and podcasting.”

You can read Mr. Winer’s full post here.

My colleague David is helping a number of clients with blogs and podcasts and none are ad supported. They exist solely to help tell the client’s story. Blogs and podcasts are inexpensive, effective, easy and fun.

For my part, nothing ruins a good hobby like trying to make money with it.

Too late for web training

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Mindy McAdams (Teaching Online Journalism) points to a very interesting post by Paul Conley. Mr. Conley has held senior positions at Knight-Ridder, CNN, Primedia/Prism and Bloomberg. He serves on the professional advisory boards of College Media Advisers, the national group that works with student journalists, and Northwest Missouri State University’s Mass Communications program. His clients include Primedia/Prism, Reed Business, About.com and IDG.

“I’m urging employers not to offer any training in Web journalism. There are two reasons for this. Here they are:

1. You cannot train someone to be part of a culture.
For someone to work on the Web, they must be part of the Web. That, after all, is what the Web means. The Web is a web. It exists as a series of connections. An online journalist isn’t a journalist who works online. He’s a journalist who lives online. He’s part of the Web.

It’s a waste of time and money to teach multimedia skills and technology to someone who hasn’t already become part of the Web. And there’s no need to teach skills and technology to the journalists who are already part of Web culture, because the culture requires participation in skills and technology.
Or, to put it another way — I cannot teach the Web. No one can. Yet all of us who are part of the Web are learning the Web.

2. When the fighting begins, the training must end.
We cannot move backward to round up the stragglers and train them to fight. It’s too late to try to convince print journalists that the Web has value. It’s too late to tell them that an Internet connection is worth a few dollars a month. As revenue shrinks, we can’t spend money on training. We can’t gather up the print folks and “prepare them as online journalists.”

You can’t prepare people to dig a fighting (fox?) hole. You just tell them to dig. And the ones who don’t dig fast enough, deep enough or well enough, die.”

Wow. I confess that I agree with Conley but would never say it around my reporter friends. What good can come of telling them it’s too late. The train left the station and they can’t run fast enough to catch it.

Why “old” media struggle online

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Lost Remote’s Cory Bergman on why most TV stations haven’t done well online:

“I’ll give you these four reasons: 1) lack of investment in people and technology 2) unwillingness to take necessary risks 3) TV-driven power structure which results in the inability for web management to quickly allocate resources as they see fit and 4) a bizarre addiction to brand consistency, which limits creative ideas up and down the organization.”

I think these apply to most “old media” companies. Brand extension is not always the way to go.