Podcasting is bottom-up

Rex Hammock knocks “the business of podcasting. Not the essence of podcasting” in a response to Darren Barefoot. I agree with Mr. Hammock about the content of podcasts:

The “killer-app” content will be that which has no professional alternative: A report from a Mom to her two children away in college; a recording of a Sunday School class for six people who couldn’t attend; an inspirationial chat from the regional sales manager to 15 sales people to listen to while driving between calls; an explanation of a new product by the lead engineer; a father’s play-by-play description of a Little League baseball game — all showing up automagically on the iPod or other MP3 player of the individuals who “subscribe” to it.

KBOA Trivia Bowl

KBOA (Modern Era) - 04

Some Canadian guys developed the concept for Trivial Pursuit in 1979 and released the board game two years later and the game’s popularity peaked in 1984. But we had been playing trivia on the air at KBOA for a number of years by then and it was about as much fun as anything I ever did on the air. While cleaning out a closet this afternoon, I found a tape of a show (first half-hour) we did in May of 1981.


[Download/listen]. Team members: John Robison, Jeff Wheeler and Tom Colvin. Good friends, then and now.

Profitable Demise

An intriguing open to a thoughtful article by Jay Rosen (PressThink). The piece (Laying the newspaper gently down to die. And keeping the spirit of journalism alive.) looks at challenges facing the newspaper business and how it is (or is not) meeting those challenges. But I believe there’s something here for all traditional media. My big take-away was a concept called “harvesting market position.” A last-resort business model for companies undermined by substitute technology.

“An industry that won’t move until it is certain of days as good as its golden past is effecively dead, from a strategic point of view. Besides, there is an alternative if you don’t have the faith or will or courage needed to accept reality and deal. The alternative is to drive the property to a profitable demise.

Drive the property to a profitable demise. You won’t see that in the company mission statement. But my favorite quote from Professor Rosen’s article came from Craig Newmark (craigslist):

“I realize I’m no news guy, not an activist; just like everyone else, tired of news that I can’t trust. My favorite irony is that Jon Stewart produces fake news that’s honest; and the White House produces allegedly honest news that’s really fake.”

Air America Radio

“In early 2004, a group of investors set out to launch a liberal radio network that would challenge the dominance of America’s airwaves by conservative talk radio. The creative, financial and logistical challenges were immense, but on March 31, Air America Radio became a reality. LEFT OF THE DIAL chronicles the trials and tribulations involved in starting up – and sustaining – a nationwide radio network during a highly charged election year.”

Left of the Dial is another fascinating documentary from HBO.

Saga cancels satellite-friendly syndicators.

Taking a stand against syndicators that air programs on both terrestrial and satellite radio, Saga Communications has begun methodically canceling shows where its exclusivity has been compromised. Ed Christian, president and CEO for Saga said he hopes his actions will sound a wake-up call to the industry while conveying to syndicators that they can’t have it both ways. [Story in Mediaweek]

RadioDavidByrne.com

“A friend who relocated to California from NY said she missed hearing all the odd variety of music that was played around the office here. I miss hearing what you all are listening to,” she wrote. This “radio” is my response. It will stream for a few hours and then it will recycle. Maybe it will run longer in the future. The artists played here are respectful of one another and gunplay is forbidden.”

David Byrne explains why he started his own Internet radio station. What an interesting idea. I confess I like most of the songs I’ve heard, even though I’ve never heard of any of the artists. Other Internet radio stations to which I would listen: Radio McVey, Virettarama.

Radio ad spending in decline

In an article on RealMoney.com, Cody Willard steers investors away from big broadcast companies:

“… the tens of billions of dollars spent on radio advertising are in a steady, secular decline, and that’s not pretty for those companies that have depended on those models for revenue, nor for those companies that have depended on that outlet to deliver their message.”

I spotted one positive nugget in his piece:

“Regional radio is coming back and will find its niche again. But the days of big radio are over.”

I don’t know if Mr. Willard is right and I’m not sure what –if anything– this will mean for the company I work for. But I’m a “small radio” guy at heart and have no tears for the Big Broadcasters. Nor do they need any. They’ve made their millions and it’s safely tucked away in some off-shore tax haven.

Gnomedex 5

My idea of a fun vacation is a few days at a technology show, so I’m looking forward to Gnomedex 5.0 coming up in late June in Seattle. I attended the first Gnomedex in Des Moines but missed the last couple. This year’s show looks like a good one. Adam Curry is the keynote speaker and other presenters include: Steve Gillmore, Robert Scoble, Marc Canter and a bunch more. Chris Pirillo is a sharp guy and I’m betting he puts on another great conference.

Connected.

A couple of nuggets from a new Arbitron/Edison Media study (pdf) released today:

* Eight in 10 Americans have access to the Internet from any location. As of January 2005, 81% of consumers have access to the Internet from any location. This is a remarkable rise from the 50% penetration figure from just six years ago (January 1999).

* The number of people with a broadband Internet connection at home equals the number of people with a dial-up connection at home. In January 2001, only 12% of Americans with Internet access at home used a broadband connection. That figure has since quadrupled. Now, in January 2005, 48% of people with home Internet access have broadband, and 48% have dial-up service.

Radio to decline 2.5%. Blame iPods and satellites.

Some interesting stats coming out of the Kagan Radio/TV Summit in New York. The CIBC World Markets director of research says radio can expect an overall 2.5% annual radio audience decline this year owing primarily to iPods and satellite radio.

According to independent research commissioned by Sirius, once consumers get a Sirius radio, they spend 83% of their radio time with Sirius and 7% with traditional radio. So whats commercal radio to do? According to the presentation: Increase local content; upgrade national sales efforts; get better research data; Hire TV people (“they know how to sell in a declining market.”)