Google makes ad deal with XM

“In its biggest offline media play to date, online search giant Google this morning announced plans to begin extending the reach of its online search advertisers to the nation’s largest satellite radio service, XM Satellite Radio. The deal is the latest development in Google’s push to expand beyond the Internet into the traditional media marketplace, and follows a series of tests with print media and radio outlets.”

— Media Daily News [Thanks, XM Ben]

Trent Tomlinson on Stern

Sirius might be a great satellite radio service but I think their website sucks. My plan was to record Trent Tomlinson’s appearance this morning by streaming the audio from the Sirius website. Couldn’t get their three-day-free-trial to work. Even borrowed a password from a subscriber and couldn’t get that to work. So, unless one of you recorded this, we won’t get to listen. It shouldn’t be this difficult to steal part of the guy’s radio show.

Quick Google search found an amazing website called MarksFriggin.com. It appears this guy posts a detailed description of each day’s show. I’ll add the archive link as soon as he puts it up (tomorrow?) but if you find the show for 7/24/06 and scroll down to 7:30 a.m., you’ll find his account of Trent’s segment. Here’s a portion:

Miss Howard Stern Performs With Trent Tomlinson. 07/24/06. 8:30am
After the break Howard said he was listening to country singer Trent Tomlinson warming up during the break and he was wondering why they were letting Andrea come in to ruin it. He said the song is a little more than country and he’s not sure how he missed the song. He’s not into country music so that’s how he missed it. Trent told Howard about how he came up with the lyrics for his song ”Drunker Than Me.” Howard told the guys to perform the song before Andrea came in since she was probably going to ruin it.

Trent and his band performed the song ”Drunker Than Me” (from the album Country Is My Rock) which is the song that Andrea sang while drunk the last time she was up there at the Stern Show. Howard said he was amazed that Andrea could remember the lyrics to the song because they’re not easy to remember. Trent said he even has trouble with them sometimes.

Howard said that Trent has opened up for bands like Bon Jovi and John Mellencamp so it’s not strictly country fans that he’s performing for. Trent told Howard that one of his guys used to be in The Black Crows but he had a falling out with them. The guys said that he’s talking to the band now but he had to get out back then because they were playing too long for him. They turned into a jam band and would just keep going on and on while playing.

 

Howard spent some time talking to Trent about his career and how his father actually wanted him to be a basketball player. Trent said his father used to play himself so he tried to groom him for the same career. He said now his father is happy with what he does and calls radio stations trying to get them to play his songs.

Reminder: Kennett’s Trent Tomlinson on Stern Show

A reminder for Kennett readers that hometown boy Trent Tomlinson will be on Howard Stern’s show on Monday monring. I think I’m all set to record the segment and will post it here until the Sirius lawyers make me take it down.

I wanted to play the Drunker Than Me video for some neighbors last night and did a google search (drunker than me video). It still amazes me that smays.com is number five in the search results. Power to the bloggers!

Former Learfielders meet up at CW event

Two former Learfielders met up in Nashville yesterday where they were working the big country music event called Fan Fair. Chuck Zimmerman is blogging the event for New Holland Tractor. Ben Krech is a (the?) production director for XM Satellite Radio which, obviously, has a bunch of CW channels. Chuck shares a brief (6 min) interview with Ben. I mention this because they’re friends and because each has moved into interesting new media directions.

Programmer responds to Lee Abrams blog post

Randy Raley calls bullshit on Lee Abram’s recent blog post (XM Sound). As a long-time jock (I still love that term) and programmer, Randy was “there” when Mr. Abrams was making his radio bones and offers a local radio perspective. In a perfect blogging world, Mr. Abrams’ blog would have his comments open and Randy could have added his. Then, Mr. Abrams could have responded. Then you have a conversation.