Tag Archives: Twitter

Twitter coverage of execution (2009)

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Missourinet (a Learfield network) News Director Bob Priddy covered last night’s execution of Dennis Skillicorn. Reporters and witnesses can’t take cell phones past a certain point, but Bob was planning to use Twitter to file updates before and after the execution (he was a witness).

The wifi he expected wasn’t available so he took notes and posted to @missourinet when he got back on line (at the motel, I assume).

As I expected, Twitter was a very effective tool in the hands of good and experienced reporters. Had reporters been allowed to keep their Blackberrys and iPhones, this is probably as close to live coverage of an execution as we’re likely to get.

And in the hands of someone as responsible as Bob Priddy, I think this might be a good idea. As I understand it, the rationale behind having witnesses is to insure the people of Missouri “see” this ultimate punishment. Twitter might be the least sensational way to accomplish this on a mass scale.

I’ll make a prediciton here: If not in Missouri, some state will allow or provide this coverage.

TweetSpin: “set it and forget it”

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TweetSpin, a new Twitter application designed by a radio programmer named Rico Garcia. Among other info, TweetSpin can post "now playing" data from a station's website.

Here's a couple of snippets from a review in R&R, a radio trade publication:

From KHOP PD MoJo Roberts: "TweetSpin allows us to constantly have 'what's playing now' on our status and set appointment tweets to go out so we can set it and forget it."

In addition the "now playing" feature, Garcia is more excited about built-in scheduling that allows stations to set up hourly, daily or weekly messages to encourage listening appointments.

Hardly surprising that an industry in the process of automating itself out of existence would look for a way to automate social media, too. Of course, if there's really no one at the station…

Tweetie

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Since installing Tweetie, I keep it running on the left side of my desktop. The clever folks who designed Tweetie must have anticipated this is how folks would use it. I can see at a glance when someone tweets; mentions @smaysdotcom or sends me a direct message.

Earlier tonight, William Gibson tweeted about a new movie coming out this summer, describing it as “must see” and included a link to the trailer. Well, when my favorite author says he “must see” the movie, you can bet I’ll see it, too.

When I saw his tweet, I thought: “Cool. William Gibson is online, at this moment, doing basically the same thing I’m doing.”

Now, I can’t direct message Mr. Gibson because he doesn’t follow me and I’d like to think I would not intrude if he did. But, with what other form of communication might I have such a real-time experience with one of my heros? Not email. Probably not a blog post. I’m not sure I can describe the feeling. Not quite personal, but almost.

Twitterize listeners to your radio station

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Long ago, in a galaxy far away, I worked at a radio station that served a lot of small communities. We did our best to get news from as many of these little towns as we could. I remember one of the things we did was give away little plastic rain gauges (with a sponsor logo). On a morning following a big rain these “Weather Watchers” would call in and report how much rain they received.

I was reminded of this today when I came across @reportstorms, the Twitter page of ReportStorms.com. (“Almost 2″ of rain in Rockford, IL area”)
If I worked at a radio station that was trying to serve a regional audience, I think I might set up a Twitter page for each community and recruit a few people from each burg to feed them. I might even provide a mobile phone with minutes so they didn’t have to use their own. Bet you could build that into a sponsorship.

So when Holcomb, MO gets a down-pour, you get up-to-the-minute reports. Even pix. Nobody covering the Holcomb Hornets basketball game? Twitter away.

Pull the RSS feeds of all of these community Twitter pages into a branded and sponsored page on the radio station website. Maybe feature a different community feed on the station home page every hour.

Can’t find good news people to work at your station? Why not have hundreds? Once you get some traction, I bet you’ll have people waiting in line to join up.

Oh, and one more thing. The new iPhones coming out this summer are rumored to do video.

PS: As far as I know stations are already doing this. If you know of any, link me up.