Tag Archives: iPod

iPods replacing huge 3-ring binders?

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Kevin O’Keefe (Real Lawyers Have Blogs) points to an interesting article about benefit managers putting content, such as benefits and wellness updates and bonus guidelines, online without always going through IT. The benefits department can easily become a news publisher of compensation and benefits information.

Pleased to say that we’ve been doing that at Learfield for some time now.

Kevin also reports at least one of his clients giving iPods to employees so as to keep employees abreast of company human resources matters and training materials. The iPods come preloaded with relevant content with updates streamed to employees via the net.

Now, that is a wired company.

989 people out of 1,000 listen to radio

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Regular readers know I’m a fan of Mark Ramsey’s blog, Hear 2.0. Mark is the president of San Diego-based Mercury Radio Research, which recently conducted a 1,000-person national study of radio listening habits of people ages 12 through 54. Just 11 people said they didn’t listen to radio.

Mark spoke at one of the sessions at the NAB Radio Show, underway this week in Dallas and the Dallas Morning News covered:

“One of the key things that makes radio different from all these others (iPods, satellite radio, Internet radio, etc) and makes it stand out, and valuable, is the fact that there’s stuff between the songs that people value. In fact, the loyalty to the stations, preference for those stations, is driven very much by what’s between those songs. It’s about connecting with other people.”

Here’s Mark’s take on commercials:

“…there’s one group that hates commercials and another that can tolerate them. The issue with commercials seems to be, ‘Look, if you’re a zealot about commercials, well, of course you’re going to listen to an iPod.’ People inherently understand that commercials are a tax that you pay. The issue for radio is whether we demonstrate to them what that tax is buying them. … ‘Are we giving people something that’s worth the price they’re paying in commercials?’

That wasn’t such a scary question when there were no alternatives to the radio.

Note to self: Record a couple of hours of morning drive on one of the local radio stations and edit out everyhing except the “stuff between the songs that people value.”

Comment from Jim M:

“It seems to me the ratio between commercial time and music / content is way out of whack compared to what it used to be. I wonder if there are some statistics on how this ratio has evolved over time? I was thinking about this today, again, when a drive to the store and back treated me to 100% advertising. I like commercial radio for the fact that I can pick up on new music and the variety, but finding music these days seems to be truly hit and miss.”

Problems for XM and Sirius?

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WSJ: “Many people are simply having iPod adapters installed in their cars and skipping satellite altogether, a concept that was barely on the horizon when the industry was young.”

Not sure how big a problem this is. But I’m one of those folks spending more time with the pod and less listening to satellite radio. If I had to renew today… I would. A year from now…?

Car stereo with USB port

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Eric Benderoff (Tech.Buzz/Chicago Tribune.com) loves his JVC KD-G720 car stereo, an aftermarket item into which he can plug (via USB port) an iPod, or a thumb drive filled with MP3 files. The songs play through the car stereo, and he can control the volume and song selection directly through the unit, not the iPod. When his iPod is plugged in, the car stereo charges the music player as it plays. And the song information scrolls across the stereo’s screen, telling him the artist, song name and album title. The thing can also receive satellite radio from XM or Sirius, spin CDs (in WMA and MP3 formats) And play terrestrial radio stations. All for about $200, not including installation.

JVC USB Stereo

This just makes so much more sense than some proprietary, factory-installed hardware. I might have to get me one of these. Yum. [via RAIN]

iTunes video

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Reno 911Tonight I purchased (and watched) my first TV show from iTunes. I somehow missed the first episode of Comedy Central’s Reno 911 (Seaon Four) but there it was on iTunes for just $1.99. I’m sure the cable channel will show the episode again (many times). But I wanted to see it now and I wanted to experience watching a TV show on my Mac Book (I don’t have a video iPod).

Took about 2 minutes to download the file and I found it to be very watchable on the small screen. I might just purchase every episode for the convenience of having them on my Mac Book to watch whenever/wherever. This is where it’s headed folks.

Mac migration continues

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After I purchased my iPod nano (a year ago? two years?), I installed iTunes on my home desktop Windows machine. And for the most part, that has worked fine. This morning I migrated everything over to the Mac Book and sync’d up the nano. My original thought was I wanted to be able to update podcasts wherever I might be. Before, I had hook up to the home PC…now I sync with the Mac Book which I am keeping with me more and more.

I’ve also loaded my Outlook contacts back on the nano (I’ve found this to be extremely useful). First time I did this it was a bit of a pain. Had to export the contacts from my Win machine at work and jump thru a couple of hoops to get the file on the nano. These days, I keep my Mac Book Address Book sync’d with work (I just drag and drop a file) and sync’ing the nano with the Mac Book is… well, you’ve seen the TV ads.

Pre-Mac, I tended to keep a lot of stuff scattered between home, work, laptop. I find myself looking for ways to get my most important stuff on the Mac. I’m looking forward to my first road trip with the Mac.

Where are the transistor radios?

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I’ve come across Zing a couple of times this weekend. I gather this little gizmo is still in prototype but it sounds interesting. For lack of a better word, they’re little radios that have Bluetooth and Wi-Fi radios built in. The radios are used to download music and to upload data about what you are listening to. If you have one of these players, you can do cool things, like see what your friends are listening to, then play samples of those tracks, or buy songs and albums directly from the player. The first Zing-powered players should ship this year, carrying the Sirius brand.

radioAs I read about this I mentally pictured all the people I see listening to iPods. Which begs a question: Why don’t I see anyone walking around with a transistor (do they call them that?) radio? I mean, there are some really great radio programs…are we only listening to them in the car or at the office? Why? If I’m willing to stand in line at Subway with nano earbuds hanging down my face…why not listen to my local radio station?

After all, what could be easier? No iTunes to futz with and sync. Just drop your little transitor radio in your pocket and go. I’m missing something here, aren’t I?

Clyde on cover of JC Business Times

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Business TimesThe local Business Journal did a nice piece on Learfield, including a glam shot of Clyde on the cover. The reporter, David Reed, picked up on Clyde’s love of technology:

Lear’s desk gadgets, including a Blackberry, a laptop (from which he posts to his blog on Learfield’s Web site) and an iPod, show how comfortable he is with the latest technologies.

The 62-year-old techie picked up his cell phone and made a pronouncement: “I’ll guarantee you that in 18 months to two years, you’ll be able to watch every Missouri football game right here, watch it live,” he said. “We’re the company that’s going to make that happen. The university is entrusting us to make this happen for them. They don’t want to deal with a company that is going to lag behind. Our job is to be out front of the technology game.”

I might have to upgrade from my Wal-Mart Tracfone. I’d link to the story but, alas, the JCBT does not have a web site.

Podcasting a viable medium?

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There’s been considerable debate about how iPod/MP3 ownership impacts radio listening. According to Jacobs Media’s Technology Web Poll II (conducted in late February, 2006, among more than 25,000 respondents), iPods are cutting into time spent listening to radio. About one-fifth of iPod/MP3 player owners say they listen mostly or exclusively to these devices. Four in ten now split their listening between iPods and radio, while over one-third primarily listen to the radio. The survey suggests that podcasting is also having an impact. One-fifth (22%) of those who own an iPod or portable MP3 player say they’ve downloaded/listened to a podcast: Of this group, nearly two-thirds (64%) subscribe to at least one podcast, and a majority listens to most or all podcasts that come their way. [via RAIN]

Seems like there’s another report every week and the findings are all over the place. So pick the one you like.

Sat radio awareness climbs; half of teens own iPod

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According to a new study by Edison Media Research and Arbitron, both XM and Sirius have 61% awareness levels among American consumers. The research also showed some evidence of early use and interest in podcasting. Given a detailed description of podcasting, about one in ten people aged 12-plus said they had ever listened to an audio podcast, about half the number who had heard of podcasting. The podcast audience skews younger and more upscale than the general population. Nearly one in four Americans and more than half of teens own an iPod or other portable digital music player. [Billboard Radio Monitor] Thanks, Ben.