Category Archives: Science & Technology

Websites: “great” and “good enough”

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Seth Godin on how to create a great website and how to create a good enough website. A few of my favorite nuggets:

Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a dealbreaker.

Many websites say, “look at me.” Your goal ought to be to say, “here’s what you were looking for.”

Start with design. Don’t involve the programming team until you’re 90% done with the look and feel of your pages.

(Do) not to create an original design. There are more than a billion pages on the web. Surely there’s one that you can start with? If your organization can’t find a website that you all agree can serve as a model, you need to stop right now and find a new job.

Google Lunar X Prize

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“Put a robotic lander on the moon, take a spin across the lunar landscape, and beam back visuals — with minimal or no government assistance. Pull that off before anyone else and the galaxy’s richest, most audacious Internet company (Google) will hand over $20 million.” [Wired]

After reading this story, the first thing that popped into my head was: I have more confidence in Google (and a few other companies for that matter) than I do in the U. S. government. My gut tells me Google is more efficient, less corrupt and possessing greater vision.

Geek Marketers

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Steve Rubel describes (in AdAge.com) a new kind of marketer: "Enter Geek Marketers. These cross-trained specialists are fluent in both worlds and bridge them. They are marketers by trade, yet they also have a hard-core interest in technology and social anthropology. As curious individuals, they are constantly studying how digital advances are changing our culture and media."

Call me a Geek Marketer wannabe. Companies are figuring this out. Until they do, there’s money to be made filling this void. [via AgWired]

Playing with George’s iPhone

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“The iPhone will flop because it doesn’t work with corporate email.” Yep, that’s a problem. For some folks, not for me. I don’t use Outlook outside of the office. If I want to check  my corporate email from home or on the road, I log in to our Exchange server from a web browser. At tonight’s Mac user group, George logged me in from his iPhone and –while you can’t sync– you can check your corporate email from the iPhone.

Missouri’s Gaming Lab

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Met up for coffee with old friend (and former Learfielder) LeAnn McCarthy last week. She’s a PIO (Public Information Officer) for the Missouri Gaming Commission. I think I knew this is the governmental entity responsible for some kind of oversight of Missouri’s casinos, but that’s about it. As LeAnn explained some of the things the commission does, I became more interested and when she told me they have this room where they test and measure and check-out all of the gaming devices, I asked if I could get a look.

It’s called the “Gaming Lab” and it’s filled with what I (a non-gambler) would call “electronic slot machines.” As well as a crap table, a roulette table, and a couple of Black Jack tables. [flickr set]

Electronic Gaming Devices

LeAnn introduced me to Clarence Greeno, the Gaming Enforcement Manager for the commission who was kind enough to answer a few questions and explain some of the commissions many functions and responsibilities.

Clarence showed me another, smaller, room that was filled with surveillance monitors that displayed real-time images from above the gaming tables in the first room. This is exactly like the gear the casinos use (and you’ve seen in countless Las Vegas heist movies).

Several large metal cabinets were filled with chips, dice, playing cards and a variety of scientific-looking instruments for measuring and weighing it all.

Missouri has eleven casinos and the Missouri Gaming Commission is tasked with seeing that the games, the people run them and the people who play them are all on the up-and-up.

I regret not being more prepared but I had no idea of what’s involved. Our chat lasted about half an hour but there was easily another half hour of interesting stuff I missed after turning off the recorder: RFID chips in larger denomination casino chips; ever more sophisticated games designed to appeal to younger players that have grown up with computer games; “Minority Report” games that recognize individual players and “market” to them based on their personal interests and history.

“Hello, Mr. Mays. Back for another run at the Black Jack table. We’ve got a couple of new games that we think you might enjoy. Shall I reconfigure my interface so you can take a look?”

My thanks to Clarence Greeno and LeAnn for their hospitality and a fascinating tour. Before I left, I urged them to consider a weekly podcast about gaming in Missouri and the commission’s role in seeing that everyone plays fair.

Six degrees of Robert Scoble

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I think I knew that Robert Scoble once worked with/for Dave Winer at Userland Software, but completely forgot writing this “thank you” to Chris Pirillo, waaaay back in 2002:

“We’re always quick to talk about poor service or support, so I’d like to be equally quick to report a wonderful experience. Based on your recommendation, I purchased a copy of Radio from Userland Software. Total impulse buy. I’d been playing with Blogger and when I saw that you liked Radio, I bought it.

Fact is, I really didn’t need the program and had a little problem getting going and wound up emailing the company for some help. Which I quickly got. In my first email to the company I mentioned that mine was a poorly thought out impulse buy and it would be great if I could “back up” on the purchase, never expecting the company to go along.

Today I got a very nice email from Robert Scoble, refunding my purchase. I immediately sent along my thanks and –in his reply– got an invite to Gnomedex 02! Just a nice way to end the day. You can’t go wrong dealing with the Lockergnome community.”

Small world.

NASA intros offbeat video podcast

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Podcasting News: “NASA has launched a new video podcast, NASA EDGE, that provides an offbeat look at the nation’s aerospace program. The hosts of NASA EDGE offer an unscripted take on the latest events at NASA.”

How easy it would have been for a big old gov’ment agency like NASA to do a boring, lame-ass video podcast. Real easy. I don’t know if this will catch on but somebody gets it.

Unexpected uses of iPods

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Like all good lists, there are 10 of these but my favorites are:

  • Train Doctors to Save Lives: iPods can double interns’ ability to identify heart sounds
  • Bring Criminals to Justice: using iPods to hold copies of wiretap transmissions in a large drug-conspiracy case.
  • Record Flight data: iPods as flight data recorders in light aircraft.
  • Flashlight:  For about $13, you can purchase Griffin’s iBeam, an attachment that will quickly turn your iPod into a combo flashlight and laser pointer.

Overlawyered.com

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From the About Us page of the site: “Overlawyered.com explores an American legal system that too often turns litigation into a weapon against guilty and innocent alike, erodes individual responsibility, rewards sharp practice, enriches its participants at the public’s expense, and resists even modest efforts at reform and accountability.”

Hey, some of my best friends are lawyers.

Improve your swing with video iPod

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Baseball players are using their iPods to do their pregame video studies. According to a story by Jayson Stark at ESPN.com, Astros pitcher Jason Jennings thinks his iPod turned his whole season around. Stark predicts: “One of these days you’ll see a pitcher take a walk behind the mound during a key at-bat, pull out his iPod and take a quick video-refresher course before launching the big pitch of the night. Heck, if NFL quarterbacks can get plays radioed right into their helmets, why not?” [Thanks, Barb]

Unrelated sports note: I’m guessing I might be one of the few people on the planet that has NO idea which two teams are playing in Sunday’s Super Bowl.