High speed Internet access

A co-worker recently announced that he could finally get high-speed Internet access (Sprint ADSL) at his appartment. The speed/price package was much better than mine, so I called the Sprint folks. Now, I’m probably jinxing myself with this post but I can’t resist.

I’m currently paying $60 per month for 1.5M download/256k upload. Beginning tomorrow, that goes up to 3M down/??? upload, for the same price (thanks to some kind of rebate). Still not up there with cable speeds but a long way from the 2400 baud dial-ups of yesteryear. I’ll let you know if access seems twice as fast.

Christmas morning

Cozy fire. Holiday mix on the CD (Did you know James Brown did some Christmas songs?). Dogs playing with their new toys. Good smells from the kitchen. Santa brought me some nice warm socks, a cowboy shirt and some Tired Old Ass Soak. Barb received a Netflix subscription and some motion-sensor light bulbs. We might break down and buy a new TV after the Super Bowl when prices go down.

Best Christmas post is over at the Dilbert blog: “If you’re reading The Dilbert Blog on Christmas day, your family probably hates you. But that’s okay because I still love you. Have a great holiday. Or failing in that, just hold on until January. You can make it.”

Unbundled Media

“The natural ability of the Internet to distribute unbundled media is disrupting broadcasting’s basic business, and that will accelerate in 2006.” (The Unbundled Awakening by Terry Heaton)

BundleAfter reading this excellent piece, I can’t get the idea of “unbundled media” out of my head. Like all broadcast media, radio stations offer a bundle of content/programming. Music, weather, sports, news, etc. We bundle it all together in something we call a format and deliver it to the audience (in a very linear manner).

I remember getting calls from frustrated listeners demanding to know when I was going to give the school closing report (I had just given it 2 minutes earlier but they had missed it.) They couldn’t get it when they wanted it because it had to be bundled up with other content/programming.

For the past 20+ years I have worked for a company that supplies content/programming to radio stations and for most of that time, a big part of my job was to insure that our “stuff” made it into the bundle.

And now the unbundling has begun. iTunes has just about any song I might want to hear. Weather.com has my forecast. Cancellations.com (or my school’s website) has the cancellations. Same for school lunch menus.

And RSS means I won’t even have to go searching for all this. It will come to me. Wherever I am.

It seems pretty clear that most people don’t want their media bundled. They like to choose. A bit of a sticky wicket for businesses dependent on being part of the bundle. Is the value shifting from being able to bundle (TV and radio stations, newspapers, magazines, etc)… to creating the content that was once part of that bundle?

Will you still need me, will you still feed me

Got an email today from a life-long friend (who happens to be my age) who said something to the effect of “…I only plan to work for 6 or 7 more years.” My first thought was, why so soon. Then I did the math and realized he (and I) will be 63 or 64. Daaaammnnn. Is it retirement time already?

We can’t predict what will happen in the next 6 or 7 years, but I don’t plan to hang it up anytime soon. I think I can do 75 in a walk. Maybe longer. And as long as world continues to be populated by clueless and lazy people, I’ll have something of a competitive edge (I’m not talking about you).

“First National Bank, may we help you?
“Yeah, this is Steve Mays. I’m just checking on my fuck-you money.”
“Hang on a second. (Pause) Yep. It’s all there.”
“Cool. Talk to you next week.”

Road Trip (Des Moines and back in one day)

Des Moines and back in one day. Ten hours in the car with David. Almost nobody I’d rather travel with. Laughed my ass off. No voice mail, no email. Passed adult book store on trip home and made David turn around so I could take a photo for the masthead. So cold my shaking hands ruined the shot. It would have been a killer. “Adult Videos & Toys.” Just in time for Christmas.

Secret Scrooge

A coworker came by my office today, held up a little cup, and told me to draw a name. When I asked why, she explained it was for my Secret Santa. I said I’d be glad to contribute some money but didn’t think I wanted to have a Secret Santa. Too late, she explained.

“I sent an email around yesterday and it clearly said to contact me by 5 p.m. (yesterday) if you didn’t want to take part in Secret Santa.”

Seems the Secret Santa program is opt-out only.

“I got a couple of hundred emails yesterday,” I explaind. “If one of them had ‘Secret Santa’ for the subject line, I probably didn’t open it. Can’t I just give you some money?”

“No. Someone already has your name and if you don’t participate, I’ll have to go back to them and have them pick another name,” she explained.

“Uh, what’s involved in being a Secret Santa?” I asked.

“You buy a small ($5.00 limit) gift for your Secret Santa pal each week for the next four weeks,” she replied.

Right. I gave my wife a check for our 28th wedding anniversary. I won’t be searching the mall for a clever gift for a coworker. I came off sounding like an asshole that didn’t want to join in the holiday fun and my coworker huffed out.

While it’s too late to be Jimmy Stewart, maybe I can offer some alternatives to Secret Santa. You could buy a card for the person in the next cube. Or bring in some fudge to share. Remember, it dosn’t matter if they get you a card or some fudge, it’s the giving that counts. But that’s no fun and there’s no…mystery. So how about this: Secret Scrooge.

The SS is chosen by lot. Nobody knows his or her identity. Early in the morning (before anyone else is at the office) on the last work day before Christmas, the Secret Scrooge leaves a sealed note on the desk of coworker, informing him or her that they have to work Christmas Eve AND Christmas Day. They don’t have to do anything, they just have to be at their desk. And — here’s the fun part– they spend that time trying to guess the identity of the Secret Scrooge. Can we count you in? It’ll be fun.

Small town radio: 1976

When my brother moved to Indonesia, he stored a bunch of boxes at our father’s house. After dad died and we sold the house, I lugged the boxes back to Jeff City. My brother and I went through them this week and discovered the treasure above. My hair is gray now and may someday be gone, but I will always have this.

“Captain Banana, who spends most of his days disguised as a mild-mannered local radio personality, will emerge Saturday to serve as master of ceremonies for the American Cancer Society dance-a-thon to raise money for cancer research. The contest will begin at 7:00 p.m.; tickets are $1 at the door.” — Daily Dunklin Democrat, May 12, 1976.

Time capsule: October 9, 1984

Oversold again. Expressed my fears and concerns to Clyde. He feels it is a mistake to turn down business. I say there has to be a “good programming” limit. The newscasts just aren’t good quality programming with two minutes of spots.

Another charming little nugget from my 1984 (first year at Learfield) journal. I believe our newscasts were 5 minutes long in ’84. Four minutes of news content, one minute of network commecial inventory. When we sold out, we “double-spotted” (3 and 2) and got away with it. Not sure if we could today. Note the total absence of irony in my “mistake to turn down business” reference. Was I precious, or what?

Time capsule: June 3, 1984

1984 journalWhile cleaning up my home office I came across an old spiral notebook that’s been gathering dust for a long time. I flipped it open to take a look before tossing and discovered a journal I kept during much of 1984, my first year at Learfield. Seems I had the blogging bug way back then. I promise not to make you relive 1984, but I might share an entry from time to time.

June 3, 1984

Left Kennett at 7:45 a.m., arrived Jefferson City at 1:15 p.m. Beautiful day, beautiful drive. Coming over the hill just outside of town, saw the city in among the rolling hills. Beautiful.

Went to the office and visited with Jeff Smith. I’m doing my best to keep a good positive attitude, but I’m scared shitless. I honestly believe there’s no one they could have hired who would be any better at this job than me. Anyone would face the same problems I’ll face and I know that I can handle them. Every instinct tells me this is a genuine milestone in my life. The other path was a kind of defeatism. A ‘giving up’ and setteling for less. This is the time; this is the job; this…is…it.

I had forgotten how nervous I was those first few weeks. And my rah-rah, motivational tape approach to things. It seems a little silly now but I think all that stuff helped get me through a few tough spots. See you at the top!

thirtiesandsixties.com

I own a few domains that I’m not using. Squatting, if you will. I keep renewing BasementDiaries.com in hopes that I’ll eventually get around to moving that site to it’s own space. I just registered thirtiesandsixties.com. An idea that occurred to me while swilling beer with Scott earlier this evening. We were talking about radio and advertising and the big-chested blond at the bar and I went off on a riff about how someday the notion of little 30 and 60 second chuncks of advertising would seem quaint. More to the point, how our business (radio networks) is dependent on the concept of “thirties and sixties.” We’ll sell you “x” 30’s (or 60’s) between 6a and 7pm for “x” dollars. We sell “units.”

A blog about advertising or radio or networks could do worse than thirtiesandsixties.com. We’ll have more on that, right after this from our sponsor.