Category Archives: Radio

NAB keynote: Broadcasters still don’t get the web

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I keep looking for signs that broadcasters are beginning to understand the importance (an potential) of the Internet. I’m sorry to say, I’m just not seeing them. And, based on Steve Safran’s (lostremote) summary of the keynote at this year’s NAB (National Association of Broadcasters) meeting, I won’t find it there:

“The internet did get a shoutout at the National Association of Broadcasters keynote speech Monday morning in Las Vegas. David K. Rehr, CEO and President of the NAB, said “internet.” He mentioned it once. In passing. During his discussion of issues about radio. It came 47 minutes into the keynote session and was the only time anyone said “internet.” That’s really all you need to know about the keynote. The NAB is simply not interested in the potential of the web, and what little interest it may have is only in terms of saying how broadcasting is better.”

Working for a company that provides services to broadcasters, I really hope they have a bright future. Mr. Safran’s summary of the keynote is worth a read.

Google will sell ads on Clear Channel

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Google has broken into radio with a multi-year advertising sales agreement with the largest U.S. broadcaster, Clear Channel Radio. Clear Channel said it has agreed for Google to sell a guaranteed portion of the 30-second spots available on its 675 radio stations in top U.S. markets, in a bid to expand the universe of local radio advertisers to Google’s online buyers.

A Clear Channel executive said Google has access to less than 5% of the radio broadcaster’s overall inventory of advertising air time. The U.S. radio industry generates $20 billion in annual sales. [USAToday]

Radio doing TV News

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“At WDEL-AM in Wilmington, Delaware, our reporters produce stories using video cameras instead of cassette recorders,” news director Christopher Carl says in a comment on Poynter.org. “The audio is used on the radio. Reporters then produce video packages for out website – WDEL.com. WDEL.com users can then choose to watch individual video stories or a daily 10-minute video newscast. On weekends, users can watch a recap of the week’s big stories. Wilmington, DE is a a market with NO local commercial television station. [via CyberJournalist.net]

“Citizens” against satellite radio; Who’s got HD?

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Mark Ramsey (Hear 2.0): “C3SR – the consumer group that was created to oppose the merger between XM and Sirius – is in fact supported by the NAB.”

Also at Hear 2.0: “…the average consumer is more likely to die by accidental drug overdose or by hanging, strangulating, or suffocating themselves than they are to own an HD radio.”

I’d love to hear from any smays.com readers who have HD radios. How’s it sound? What are you listening to? Use Comment link below.