“It’s an objective fact that life often presents us with choices where the comfortable decision leads nowhere and one that threatens your ego has all the potential in the world. You need a healthy ego to endure the abuse that comes with any sort of success. The trick is to think of your ego as your goofy best friend who lends moral support but doesn’t know shit.”
— Scott Adams
The Harry Potter buzz reminded me of an earlier post (exactly one year ago today) on American reading habits. That post linked to a bunch of stats on reading habits at ParaPublishing.com, including:
If you can point us to more recent data, leave a comment. I want to believe these stats are wrong but have no reason to doubt them.
I’ve often wondered why my video doesn’t look as good as other clips I watch on YouTube. I chalked it up to equipment but learned this week that I have not been properly encoding my video before uploading to Google Video or YouTube. I’m hoping that will improve my stuff.
But today I decided to shoot a few minutes (3.5) with my Sony Handycam (DCR-TRV740) for comparison with the little Casio I’ve been using. I really expected to see a noticeable difference and while the sound was certainly better, I can’t say the video was that much improved.
It’s quite possible I still don’t have my video shit together in terms of encoding but I’ll eventually get that figured out. And I guess I’m pleased the the little pocket Casio stacks up so well against the larger Sony camcorder. All of which brings me back to my original fondness for the Casio: it fits in your pocket so it’s always with me.
But I’m going to make greater use of the Sony (with tripod and good mic). And if you know how to tweak video for YouTube, I’d love to talk.
“I normally value the life of a human being higher than the life of an animal. But I think we’d all agree that the best animal is better than the worst human. Bulls usually mind their own business. All they want to do is eat, poop, and hump anything that moos. … On the other hoof, a matador is a guy who didn’t have enough people skills to be promoted to serial killer. Honestly, I don’t see how anyone can root for the human in this situation. I’m delighted when a bull puts a horn up a matador’s sphincter and trots around the arena wearing him like a rapper’s hat.”
More on Bull Schadenfreude.
Radio Iowa is one of several state radio news networks owned by the company I work for. The first newscast went up “on the bird” on July 1, 1987. So the network is twenty years + 3 weeks old. I dug out the “start-up” file and took a little stroll down memory lane.
In the newsroom that first day: News Director Dennis Sutterer, O. Kay Henderson and Todd Kimm (Kay and Todd are still there, grinding out the news and sports). We leased two tiny rooms from an advertising agency in Des Moines. One for a studio…one for a very snug newsroom.
Planning for the network started in October of 1986. In February of 1987, we mailed our first packet of info to radio stations throughout the state:
“Radio Iowa will be Iowa’s first full-service, satellite delivered state news network. Headquartered in Des Moines, Radio Iowa’s three person news staff will cover the legislature and state government.
The enclosed packet includes brief descriptions of Radio Iowa programming; a schedule of feed times; affiliattion contract and clearance declaration; and a demo cassette.”
There was more, but you get the idea.
In March of ’87, Roger Gardner and I started in-station pitches. A few of the stops on that first swing: Bill Wells, KSO, Des Moines; Mark Mennick, WOC, Davenport; Kevin Kelly, WDBQ, Dubuque; Betty Baudler and Rich Fellingham, KASI, Ames; Larry Edwards, WMT, Cedar Rapids; Glenn Olsen, KQWC, Webster City; Mary Quass, KHAK, Cedar Rapids; John Carl, KCOB, Newton; Don Tool, KRNT, Des Moines.
I think we went on the air with 32 affiliates airing our reports.
My make-over of “KBOA: The Early Years” is far from complete. But I had to share a snippet from one of the pages. A Tribute to a Country Store was written (and self-published) by Virginia B. Branch. It’s probably the only history of this small country store that got big. Not Wal-Mart big but something of a phenomenon where I grew up. Here’s the paragraph that caught my eye:
“About 1952 television had come to Gobler and each night, out back on the porch of the furniture department, one of these new inventions was displayed for benefit of the general public. It was here that most of Gobler’s citizens saw their first TV. A good-sized crowd was on hand every night. There was only one channel at the time so no disagreements could arise as to program choices.”
And now it’s Tivo, iPods, AppleTV and all the rest. From one channel… to thousands.
If you support the war in Iraq, why aren’t you over there? That’s the rude question Max Blumenthal asked some young Republicans:
“…when I asked these College Repulicans why they were not participating in this historical cause, they immediately went into contortions. Asthma. Bad knees from playing catcher in high school. “Medical reasons.” “It’s not for me.” These were some of the excuses College Republicans offered for why they could not fight them “over there.”
David Brazeal (the Man Behind the Curtain at Learfield InterAction) points us to this entry in the Missouri State Fair Video Contest.
“Show us in 60 seconds or less how you are preparing for the State Fair by entering the “Preparing for the Big Show” video contest. Create your work-of-art, then post the video to YouTube with the tag “mostatefair”. The grand prize winner will have his or her video premiered before the Jason Aldean concert opening night of the Fair.”
When pros see stuff like this or the summer intern video I posted earlier… I’m sure all they see poorly shot/edited amateur video. When I see these, I think, “Damn, that’s clever!” Or funny. Or interesting. And I’m reminded that almost anyone can now play in this sandbox. I love that.
Our summer interns are packing up and heading back to school. One of their final tasks was to prepare a presentation on what they learned working for Learfield. The interns working in our Dallas office created a Powerpoint presentation which was, I’m sure, very… nice.
The Jeff City crew asked my advice and I told them Powerpoint is for losers. I suggested they produce a video and loned them my camcorder. I forgot to give them a mic so the sound is not all that it might be but their creativity and humor comes through loud and clear. Ladies and gentlemen… Coleman, Corey and Tyler.
The news division of our company is in the process of launching a new radio network called Living the Country Life. It’s part of a joint venture with Meredith Publishing, which created the magazine and TV show (of the same name).
We’re producing a series of daily radio features and our affiliate relations guys will attempt to get the new programs on as many stations as possible. Toward that end, we’ve produced demos, so radio stations can hear what the programs sound like. I’m getting to the point, hang on.
One of the producers popped in this morning and asked how quickly I could create a web page where they could post the demos (MP3 files) for stations to download/listen?
A few years ago, I would have parked the files on an FTP server or cobbled together something in FrontPage. A few more years ago, and we would have been mailing out CD’s (or cassette tapes!).
This morning it took about 15 minutes to pull together a nice little blog on Typepad. Our affiliate relations folks can now just email a link to a prospective affiliate. Such a site could easily become a cornerstone of our affiliate clearance effort. Fast, inexpensive, and no programming skills necessary.
I found a similar application for one our clients.
Children’s Trust Fund of Missouri has a 10 minute video on Shaken Baby Syndrome. You can order the DVD (for free, I believe) from their website, but what can you do with it then? Show it to your club or organization, I suppose. But why not make it easy for anyone with a web browser to watch the video.
So I put it up on Google Video and embedded the Flash player on their website and a world-wide audience is now just a click away.
This kind of stuff was damned hard or impossible, just a few years ago. And now, anyone can do this stuff. This is the real power of the web.