Branden Miller tweets the new look for MUTigers.com, the website of the Missouri Tigers. Mizzou is one of the universities with which Learfield Sports works, but I have nothing to do with the websites.
But I’ve always thought most of them were cramped, too busy and impossible to navigate. This new design is a huge improvement. I haven’t poked around on the new site yet but plan to later today.
I hope similar make-overs are planned for our other properties.
NYTimes’ Saul Hansell thinks Twitter might well be the birth of a media form that combines talk radio, Digg and late-night comedians.
“Like talk radio, you get an unvarnished and largely real-time window into what a wide swath of people are actually talking about. Like Digg, you see people point to the articles and videos that they want to share. And like late-night TV (or a politician’s sound bite for the evening news), there is a premium on pithy one-liners that try to get to the heart of the matter.”
“Just anecdotal evidence, but I find Twitter users a fairly affluent and upwardly mobile group. They tend toward being business people, as opposed to kids. I’ve not only met people I am now following, but I’ve been turned onto upcoming events of interest that I would have never known of but for Twitter. In one case I ‘direct tweeted’ a person who just moved to Seattle to head up a new group at Microsoft. On another occasion I connected with a leader in the Search Engine Optimization industry. And this doesn’t include the local Seattle lawyers I am making connections with via Twitter.”
It’s probably just frustration with trying to get some “hot new thing,” but I frequently encounter an almost angry tone on the subject of Twitter:“I don’t get it! This is bullshit! What a waste of time!”
I try to remember it took me more than a year for the Twitter to click [Twitterclick: noun. Small, sub-audible sound in the frontal lobe associated with Twittercognizance]
People of a certain age might remember old TV shows that used an “applause meter” (it was just an audio level meter) to allow the studio audience to “vote” on something or someone. The kids at Twitter have come up with a 21st century twist for tomorrow night’s debate. From NYT’s The Caucus:
“If Senators John McCain and Barack Obama actually do debate Friday night, you will be able to watch what thousands of viewers think of their verbal sparring almost as they talk. Twitter, the service that lets techno-hipsters broadcast their thoughts in 140-character bursts, is setting up a special politics page to make it easy to tune into the chatter.
At midnight Thursday, the company is launching election.twitter.com, the first specialized section of its site. Like Twitter’s main service, it is dominated by a big white box. But instead of typing an answer to “What are you doing?” the election site asks, “What do you think?”
Below that box is a constantly scrolling display of the thoughts (called “tweets” in Twitterspeak) of other Twitter users. These include all the tweets entered on the election page as well as those entered in any other part of the service with obvious election-related phrases, such as “Palin.”
I think our company should do this very thing for each of the colleges we work with. Sure, you’d get a few fans tweeting that the coach made a bad call but I suspect the majority of posts would be supportive. And what a sense of “being part of the crowd” this would create for fans listening to the radio or watching TV. Might even be something a hip, web-savvy company would want to sponsor.
Good piece at washingtonpost.com on how folks are using Twitter to cover politics. A couple of nuggets from Slate’s John Dickerson:
“If I have a thought that occurs to me, I’ll fire it off,” Dickerson says. “Sometimes it ends up being the lead of a piece, or the notion a piece gets framed around.” At the same time, he says, “there’s an element of narcissism and class clownery. A wisecrack comes into your head and you want to share it.”
Huffington Post’s Rachel Sklar:
“posting my real-time thoughts, impressions and wisecracks without having to worry about fleshing them out for a proper blog post. Working within that 140-character limit — and still managing to get out your observation, your comment, your setup and punch line or what have you — is great training for a writer.”
After a slow start, I’ve come to rely on –and enjoy– Twitter almost as much as blogging. You can follow my Twitter feed at http://twitter.com/smaysdotcom. You’ll need to set up an account but it’s free and takes about 2 min.