“Beginning this Friday, Gannett will have 12 live high school football games showing on widgets posted to USAToday.com and many of our local broadcast and newspaper sites. The games are being produced by our broadcast and newspaper sites as well as a high school AV department. Most of the games are single cam, laptop, aircard + Mogulus productions.” — Liz Foreman, Lost Remote:
Tag Archives: sports
Sports journo sees future on the web
Big time sports journalist Jay Mariotti has resigned from the Chicago Sun-Times:
“It’s been a tremendous experience, but I’m going to be honest with you, the profession is dying,” Mariotti said, “I don’t think either paper [Sun-Times or Chicago Tribune] is going to survive. To showcase your work … you need a stellar Web site and if a newspaper doesn’t have that, you can’t be stuck in the 20th century with your old newspaper.”
His bosses have a different take on things and you can read what they have to say at CBS2Chicago.com.
Sprint in the NFL radio business
“Sprint Nextel subscribers will be able to listen to live radio broadcasts of National Football League games this season as part of new partnership between the wireless provider and sports league.
The live, cell-phone-accessible radio broadcasts—the centerpiece of the new NFL Mobile Live platform–will be available to all Sprint wireless subscribers who purchase a basic data plan as part of their services. In addition, as part of the agreement a select group of premium subscribers will be able to view live broadcasts of the NFL Network’s eight Thursday Night Football games on their phones starting on Nov. 6.” — MEDIA WEEK
Hmmm. Here’s one of several “take away’s” from this story by Mark Ramsey:
“For some reason, many broadcasters confuse the term “content” with “the stuff that’s on our air.” When I use the term “content” I mean the material that’s of serious interest to listeners. Stuff they will seek out. Not filler. Not commodities. McDonalds and NOBU may both offer “food,” but that’s where the similarity ends, and don’t think for a moment the patrons don’t know the difference.
In this case, the content is owned in its entirety by a third party – not a radio company. When it comes to professional sports play-by-play, radio is a distribution channel, not a content owner. Thus we will lose out to the owners of content in deals like this.”
Our company does broadcasts for a whole bunch of big (and small) colleges. We’ve been streaming (via Yahoo!) for years and on satellite radio for the last few years. It seems inevitable that these broadcasts will go directly to phones, sooner or later. Stay tuned? Dialed in?
Go mobile or go home
I will, eventually, have to break down and get a smart phone. I don’t really want one but not having one is going to be a liability in my job. Articles, like this one from the American Journalism Review, make this increasingly clear.
“In January, ESPN reported it had more hits for NFL content on its mobile Web site (4.9 million) than it did on its PC site (4.5 million), according to RCR Wireless News. Those numbers suggest the mobile jock market has legs, since sports fans will access their cell phones to get scores and inside information even while they’re watching games on TV. Two mobile TV partnerships – AT&T’s Mobile TV and Verizon’s V Cast, both of which use Qualcomm’s MediaFlo TV-enabling technology for cell phones – have been launched with the sports market in mind. Both mobile TV services bill themselves as providing full coverage of sporting events, along with some regular network programming in English and Spanish. Content partners include CBS Mobile, NBC 2Go, Fox Mobile, Comedy Central, ESPN Mobile TV, Viacom’s MTV and Nickelodeon, among others.”
NY-based crews calling Olympics
“The announcers are at 30 Rockefeller Plaza, nearly 7,000 miles from Beijing, sitting inside 14-foot-wide booths that are equipped with 24-inch HD monitors and headsets that pipe in the ambient sounds from the game sites in China. Every bit of 13 sports, and some of basketball, is called in this fashion on MSNBC, USA and CNBC.
The announcers never see anything more than what the viewers see. There is no deception afoot here. The announcers make it clear that they are in New York, as do the studio hosts.” — NYTimes.com
Makes me wonder if –in a pinch– one of our guys could “call” a game by watching it on TV? Yes, I know we’d lose all the good ambience from the booth. And much more. I’m just wondering.
The live, cell-phone-accessible radio broadcasts—the centerpiece of the new NFL Mobile Live platform–will be available to all Sprint wireless subscribers who purchase a basic data plan as part of their services. In addition, as part of the agreement a select group of premium subscribers will be able to view live broadcasts of the NFL Network’s eight Thursday Night Football games on their phones starting on Nov. 6.” — MEDIA WEEK