Order
“In the forest, there is an incomprehensible order that to the mind looks like chaos. It is beyond the mental categories of good and bad. You cannot understand it through thought, but you can sense it when you let go of thought, become still and alert, and don’t try to understand or explain. Only then can you be aware of the sacredness of the forest. As soon as you sense that hidden harmony, that sacredness, you realize you are not separate from it, and when you realize that, you become a conscious participant in it. In this way, nature can help you become realigned with the wholeness of life.”
— Eckhart Tolle
Light
The word/concept “light” comes up frequently in my reading and contemplation. So I asked Google Drive to search my notes for any document containing the word. It pleases me that I can do this. It seems that each time I stumble across one of these excerpts, it’s fresh and newly relevant for where/what I am.
As long as you cling to the idea that only what has name and shape exists, the Supreme will appear to you non-existing. When you understand that names and shapes are hollow shells without any content whatsoever, and what is real is nameless and formless, pure energy of life and light of consciousness, you will be at peace — immersed in the deep silence of reality.#
There is only light and light is all. Everything else is but a picture made of light. Life and death, self and not-self — abandon all these ideas
Just as light destroys darkness by its very presence, so does the absolute destroy imagination.
In the immensity of consciousness a light appears, a tiny point that moves rapidly and traces shapes, thoughts and feelings, concepts and ideas, like a pen writing on paper. And the ink that leaves a trace is memory. You are that tiny point and by our movement the world is ever re-created. Stop moving, and there will be no world.
The light of consciousness passes through the film of memory and throws pictures on your brain. Because of the deficient and disordered state of your brain, what you perceive is distorted and coloured by feelings of like and dislike.
— I Am That (Sri Nisargadatta Maharaj)
“If you look up at the faint smudge in the night sky that is really the distant, huge Andromeda galaxy, you might see light that, from your point of view, took two million years to traverse hat vast intergalactic distance before it was absorbed in your retina and registered as an image. For a beam of light itself, however, things look different. Instead of radiating from some star in the Andromeda galaxy and racing through space for two million years, every single photon sees itself, metaphorically speaking, as born and instantaneously absorbed in your eye. It is one simple jump that takes no time at all, according to the theory of special relativity. That’s because, in the reference frame of a particle traveling at the speed of light, all distances shrink to zero and all time collapses to nothing. From its own perspective, the photon of light leaps instantaneously from there to here because distance has no place in its existence. We can almost say that the photon was created because it had someplace to land and, in an instant, it jumped from there to here, even across two million light years of space from our perspective.”
— The God Theory (Bernard Haisch)
“How can I look into the darkness, when looking makes it light?”
“Am I conscious now? It troubles me that I seem so often to be unconscious. I wonder what this unconsciousness is. I cannot believe I spend most of my life in a kind of darkness. Surely that cannot be so. Yet every time I ask the question it feels as though I am waking up, or that a light is switching on.”
— Ten Zen Questions (Susan Blackmore)
Your mind
“(Your mind) is like having some maniac walk through the front door of your house and follow you from room to room and refuse to stop talking. And this happens every day of your life.”
— Sam Harris
Workers on Chrysler Building (1929-1930)
“New York’s Chrysler Building, one of the city’s most iconic skyscrapers, was built in a remarkably short time–foundation work began in November 1928, and the building officially opened in May 1930. Even more remarkably, the steelwork went up in just six months in the summer of 1929 at an average rate of four floors a week.
Fox Movietone’s sound cameras visited the construction site several times in 1929 and 1930, staging a number of shots to maximize viewers’ sense of the spectacular heights.”
Newsletters
I try not to long for “the way things used to be,” but it’s difficult. Newsletters, for example. In the late 80’s we sent a monthly newsletter to affiliated radio stations. One page, front and back. Typed, photocopied and mailed (took 4 days to reach some stations). Because the space was limited, one gave thought to what to put in and what to omit.
Facebook and Twitter accounts replaced newsletters long ago. That’s not right. Email replaced printed newsletters. So little thought goes into what we “share” these days, why bother?
Washing your hands isn’t enough
My brother’s work takes him to China and Southeast Asia seven or eight times a year. (The China travel has been halted for the foreseeable future) During our phone chat last night he mentioned he has not missed a day of work (for illness) in the last five years. A good trick considering how much time he spends in airplanes. The secret, he claims, is a combination of Clorox Disinfecting Wipes and small travel bottles of Lysol spray.
He immediately wipes down the seat-back tray, the seat arms, and other surfaces he’s likely to touch during his fifteen hour flights. Surfaces in the restroom get a wipe-down. And he never touches one of those blankets they give you. Surfaces that don’t lend themselves to a disinfectant wipe (in the plan or hotel room) get spritz of Lysol.
As I write this I’m sitting in my favorite coffee shop where the tables get a wipe (usually) between customers but I don’t see any disinfecting going on.
Washing your hands is always a good idea but my chat with my brother has me thinking about all the surfaces we touch in a day that were touched by hundreds of others. All those coughing, nose-wiping, hand-sneezers are not washing their hands.
Jim Carrey on awakening
Portrait of Shame
I tend to be a little preachy on the subject of people becoming addicted to their “devices.” I’m keeping this photo (and this one) to remind me to stop that shit. There I sit, with a really good book in front of me, zombied out in my phone.
Advertising
“With advertising revenue being the significant contributor to Facebook’s success, the risk for Facebook lies in the possibility that users will get bored of its properties – or of its ads,” Littleton said.
Advertising has been a part of my life for as long as I can remember. My dad was in radio for 30+ years and I was in or around it for 40. And advertising paid the bills. In 1971 I was road-tripping across the country with a friend when the radio station we were listening to broke for a commercial. I remember thinking, “I could write a radio commercial.” A year later I started working at a small town station and —over the next dozen years— wrote and produced a shit load of commercials. In the 70s, in our little town, you could advertise in the daily newspaper, on the radio, or you could rent a billboard.
In the late 40’s and 50’s, small town radio was such a new thing that listeners were happy to listen to anything on the radio. Music, news, commercials… how cool is that?! Joe Bankhead tells this story well.
Did any/all of those ads “work?” Were they effective? Not sure I thought about it at the time. If we wanted to keep the station on the air, we had to sell ads. I’ve thought about advertising a lot in the ensuing years. We pointed out to advertisers that our ads were “intrusive.” A good thing. Before they could hear the next song or the rest of the newscast, they had to listen to the commercial(s).
Somewhere along the way music radio stations came up with the idea of “stop sets.” Instead of mixing “spots” in with the songs, they’d stop twice an hour and play as many as eight commercials in a row. Advertisers would pay a premium to be the first, or the last, in the set.
In those days a radio spot was either “price and item” or “image.” Those of us who wrote and produced the spots liked to do image ads because it gave us creative freedom. Small market radio guru Jerrell Shepherd insisted all spots on his stations be price-and-item because it was the only way the advertiser could know his ads were working. Someone would come in and ask about the lawnmower sale he heard on the radio.
Any time an advertiser would question whether or not the ads were working, we’d explain they were “branding” his business in the (subconscious) minds of listeners.
In traditional media (radio, TV, print) it was pretty easy to tell what was a commercial and what was programming/content. When the internet came along someone figured out it might be useful to make a paid commercial message look like the content on the page. Finally we knew for certain: people hated ads. They installed software to block them. They used their DVR’s to skip them.
Today, the best advertising doesn’t really look like advertising. I think Amazon has probably perfected the art. An Amazon product page includes images of the product; reviews; and recommendations of similar products in which you might be interested. And if you don’t like something you bought, no problem. Easy returns.
I’ll admit to being a little amazed anyone keeps buying ads. They must believe they work. And it’s difficult to imagine our “consumer economy” working without advertising. Despite my life-long dependence, I am advertising averse. It’s like your next door neighbors inviting you over for drinks only to spring an Amway pitch on you. Or that Jehovah’s Witness who interrupts your nap with a fistful of Watchtowers.