Christian broadcaster Pat Robertson calling for the assassination of Venezuelan president Hugo Chavez, a leftist who sits atop the largest oil reserves outside the Middle East:
“If he thinks we’re trying to assassinate him, I think that we really ought to go ahead and do it. It’s a whole lot cheaper than starting a war. And I don’t think any oil shipments will stop.”
Paragon Media has released the third and final part of its study on new media’s effects on radio. The company collected 400 respondents between the ages of 15 and 64 to complete the study about new media usage and its effect on broadcast radio listening. In the study, Paragon focused on new media including satellite radio, internet radio, MP3 players, podcasting and personalized CDs.
The latest findings show that terrestrial radio is the #1 source for listening to music. When asked “What is your primary source for listening to music?,” 51 percent of respondents said radio. Purchased CDs were next with 30 percent of the vote, and radio also beat out television, personalized CDs, music downloads, satellite radio and Internet radio.
Need more proof? The National Association of Broadcasters cites two additional studies in a recent newsletter:
Michigan State University found that few are giving up their traditional radio habits. Seventy-nine percent of respondents said they’ve spent as much or more time listening to local radio compared to last year. And, 95% expect to listen as much or more local radio in the coming year. A whopping 88% think their local station provides valuable service to community. And half of those surveyed with satellite radio reported reception problems while driving.
Eastlan study found more than four out of five Americans have no interest in subscribing to satellite radio. The findings were nearly identical to a 2001 Eastlan study. Only five percent of Eastlan study respondents were satellite radio subscribers.
Okay everybody… go back inside. The excitement’s over, nothing to see here. Let’s get back to work.
“Agency websites suck, launch a weblog” is the subject of a post at AdRants.com. Replace “agency” with “your company” and see if it still makes sense.
“Right now, agencies might be saying, “What do we need a weblog for? We already have a web site.” Great. Take an honest look at it. Is it much more than a creative showcases (if that) and management bios? Aside from a few short paragraphs on your so-called “proprietary process” is there any value there for the reader? Are you offering anything that gives insight into the way your agency thinks and what your opinion is on the current state of advertising? If so, great. Most likely. though it is not.”
A good example of the difference between a “typical” web site and a blog? AgriMarketing.com and AgWired.com. I think the company I work for could be using blogs more effectively. But “brochure” web sites are safe and blogs are risky. And if they’re not risky, they’re useless and ineffective.
I’m told it is quite common to forget the words to our national anthem when singing in public. A gold star for this young woman, singing at the Indiana State Fair last night [AUDIO]
Had I been there –and remembered the lyrics myself (“…were so gallantly streaming?” )– I’d like to think I would have leapt to my feet and led the crowd in singing along with her for the final few lines. Listen for at least 35 seconds.
