Clear Channel’s niche play online

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“The days of listening to two or three radio stations on a regular basis are long gone, a sign of the times Clear Channel is more than willing to acknowledge. In a direct nod to podcasts and satellite radio, the terrestrial leader is looking to expand its online reach by creating its own hyper-targeted programming for two of the most underserved niche audiences on the airwaves — Nascar fans and the gay community.” — AdAge.com

RadioSomebody(s) at Clear Channel has figured out “this Internet thing.” This article is worth a read.

There are probably some NASCAR formats on the air but I’ve never heard one. And I sure don’t expect to hear a station programmed for the gay community. I think this is a brilliant move and would like to hear some of the stuff they produce.

In a very short time, Rock, Country, Easy Listening, News/Talk and similar formats will seem quaint and anachronistic.

I know what you’re thinking. Why not program for gay NASCAR drivers? Why indeed?

Sci Fi Channel: “The Lost Room”

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In the Sci Fi Channel’s “The Lost Room” miniseries, homicide cop Joe Miller (Peter Krause) stumbles upon a key that turns any door into a gateway to this unassuming motel room that’s been frozen in time. Aside from being able to access the room from anywhere, there’s something else odd about it: no matter what you do inside it – sleep in the bed, set fire to the carpet or add an assortment of Ikea table lamps – it always “resets” itself to its original orderly configuration the next time you enter. [AZ Central]

The first (of three) installment of this miniseries was pretty damed good. Sci Fi is airing the first part again this evening at 6pm Central…followed by part two.

BlackBerry Orphans

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Interesting story at WSJ.com about how hand-held email devices (BlackBerry, Treo, etc) are cutting into quality time at home. I’m never far from a computer so I have no stones to throw, but there seems to be something even more addictive about these devices. They are just so easy to use. So handy. And Barb’s Treo makes this insidious little tone when a new email comes in (“Check me! Check me!).

BlackBerryOne ninth-grader (in the WSJ story) says she has caught her parents typing emails on their Treos during her eighth-grade awards ceremony, at dinner and in darkened movie theaters. “During my dance recital, I’m 99% sure they were emailing except while I was on stage,” she says. “I think that’s kind of rude.”

Most of the senior managers in our company have BlackBerry’s and I’ll bet you a hot oil back rub on Oprah they’re using the little buggers right up until bedtime.

Update: NPR interview with the reporter that did the story and some of the people she interviewed.