“You can’t Swift-Boat Moqtada Al-Sadr”

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From a blog post titled “Iran’s Smackdown on Dubya,” by Matt Taibbi:

“And we also now can say for sure that the famed cold-blooded ruthlessness of the Bush-Rove-Cheney crew has been proven to be a crock. Those guys are ruthless when it comes to winning American elections. But when it comes to war and diplomacy, they’re a bunch of kittens. You can’t Swift-Boat Moqtada Al-Sadr. When it comes to real enemies, our leaders are useless.”

Taibbi also writes a column (“Road Rage”) for Rolling Stone. In the December 14, 2006 issue, he writes about John Ashcroft’s recent appearance at the Department of Justice for the unveiling of a new portrait of himself.

“Ashcroft sat beneath the infamous “Spirit of Justice” statue –the great lady with the naked stone tit that the religious nutcase Ashcroft once ordered clothed. Now she was unclothed again, her big boob-cone honking at the audience of tight-assed law enforcement officials, and Ashcroft could do nothing but sit under it with a nervous smile on his face.”

If you wonder “who cares?… you’re not alone. Taibbi was the only reporter there.

Results, not ears

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“Who cares if people are hearing the spots unless they’re hearing those spots and acting on them or unless their opinions and intentions are being altered in such fashion that the advertising expenditure is an investment rather than money out the window?

We need to get past the issue of whether or not listeners stay tuned through a break and focus instead on giving the advertiser what they’re paying for: Results, not ears.”

— Mark Ramsey

Now I’m worried about Scott Adams

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Is it even remotely possible that Scott Adams is reading this blog? In October I offered some thoughts on worry:

We know –looking back– that most of the things we worried about did NOT happen. The really bad shit that happens in life is almost always totally unexpected. Out of the blue (or black, if you prefer). Didn’t see it coming at all.

Today, Dilbert’s dad took the idea up a notch or two:

First, I’m not worried about any problem that we can see coming. If you look at the history of the world, almost any time we thought we knew something bad was going to happen AND we had years of warning, things turned out okay.

I’m just saying…

How Google Audio Ads work (PowerPoint slides)

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The folks at ZDNet’s Digital Markets have some PowerPoint slides that illustrates how Google Audio Ads work. And this from Voices.com:

“Google has positioned the Audio Ads system to serve both top-level advertisers, as well as the advertising agencies themselves. The graphic also shows 75% of the transactions coming from the agencies, and only 25% from independent advertisers. This is likely because advertising agencies already have media planning and media buying personnel, not to mention existing relationships with local and regional radio stations.”

The lables in the little blue rectangles are: Radio Stations, Networks and Rep Firms. Which suggests that advertisers will simply have another option for placing their ads on radio stations. And if Google can make it easier or cheaper or more effective (i.e. feedback, reports, etc)… they’ve added value to the process.