Category Archives: Science & Technology

Improve your swing with video iPod

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Baseball players are using their iPods to do their pregame video studies. According to a story by Jayson Stark at ESPN.com, Astros pitcher Jason Jennings thinks his iPod turned his whole season around. Stark predicts: “One of these days you’ll see a pitcher take a walk behind the mound during a key at-bat, pull out his iPod and take a quick video-refresher course before launching the big pitch of the night. Heck, if NFL quarterbacks can get plays radioed right into their helmets, why not?” [Thanks, Barb]

Unrelated sports note: I’m guessing I might be one of the few people on the planet that has NO idea which two teams are playing in Sunday’s Super Bowl.

Apple TV selling faster than iPods

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Despite the fact the product isn’t even out yet, Apple says its upcoming PC-to-TV device is the fastest-selling item on its website, even beating out iPods. Apple TV is poised to become a surprise hit, says analyst Shaw Wu of American Technology Research. “If Apple were to convert 1 percent of those iPod owners to Apple TV owners, it would be a success. That would be a million units,” he said. [LostRemote]

I ordered one, too. Supposed to ship in February. I’ll report here once it’s up and running.

iPod sales drive Apple’s billion dollar profit

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Apple today announced financial results for its fiscal 2007 first quarter, ended December 30, 2006. The Company posted record revenue of $7.1 billion and record net quarterly profit of $1.0 billion, nearly double last year’s profit. These results compare to revenue of $5.7 billion and net quarterly profit of $565 million, or $.65 per diluted share, in the year-ago quarter.

Apple shipped 1,606,000 Macintosh computers and 21,066,000 iPods during the quarter, representing 28 percent growth in Macs and 50 percent growth in iPods over the year-ago quarter. [Podcasting News]

“It’s just a fad. I can go down to Target and get a perfectly good MP3 player that will do everything an iPod will do and only pay $30. And why do a need an MP3 player when I can listen to music for free on the radio?”

Talent more important than size

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That is one of the lessons of Web 2.0, according to AdWeek’s Bob Greenberg:

“Long before they became global behemoths, the great (advertising) agencies of the past were small businesses built around people of uncanny creative ability. What’s amazing is that our competition in the future will come from exactly where we started: small teams of creative geniuses with ideas galore on how to capture the hearts and minds of consumers. Only now they probably don’t work in agencies. At the same time, they have a fully democratized means of content distribution that doesn’t rely on captive audiences. Lesson No. 2: Talent is more important than size.”