Category Archives: Science & Technology

Ubiquitous computing, blended reality

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“Totally ubiquitous computing. One of the things our grandchildren will find quaintest about us is that we distinguish the digital from the real, the virtual from the real. In the future, that will become literally impossible. The distinction between cyberspace and that which isn’t cyberspace is going to be unimaginable. When I wrote Neuromancer in 1984, cyberspace already existed for some people, but they didn’t spend all their time there. So cyberspace was there, and we were here. Now cyberspace is here for a lot of us, and there has become any state of relative nonconnectivity. There is where they don’t have Wi-Fi.

In a world of superubiquitous computing, you’re not gonna know when you’re on or when you’re off. You’re always going to be on, in some sort of blended-reality state. You only think about it when something goes wrong and it goes off. And then it’s a drag.”

— From Rolling Stone interview with William Gibson

Websites: “great” and “good enough”

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Seth Godin on how to create a great website and how to create a good enough website. A few of my favorite nuggets:

Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a dealbreaker.

Many websites say, “look at me.” Your goal ought to be to say, “here’s what you were looking for.”

Start with design. Don’t involve the programming team until you’re 90% done with the look and feel of your pages.

(Do) not to create an original design. There are more than a billion pages on the web. Surely there’s one that you can start with? If your organization can’t find a website that you all agree can serve as a model, you need to stop right now and find a new job.

Google Lunar X Prize

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“Put a robotic lander on the moon, take a spin across the lunar landscape, and beam back visuals — with minimal or no government assistance. Pull that off before anyone else and the galaxy’s richest, most audacious Internet company (Google) will hand over $20 million.” [Wired]

After reading this story, the first thing that popped into my head was: I have more confidence in Google (and a few other companies for that matter) than I do in the U. S. government. My gut tells me Google is more efficient, less corrupt and possessing greater vision.

Geek Marketers

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Steve Rubel describes (in AdAge.com) a new kind of marketer: "Enter Geek Marketers. These cross-trained specialists are fluent in both worlds and bridge them. They are marketers by trade, yet they also have a hard-core interest in technology and social anthropology. As curious individuals, they are constantly studying how digital advances are changing our culture and media."

Call me a Geek Marketer wannabe. Companies are figuring this out. Until they do, there’s money to be made filling this void. [via AgWired]

Playing with George’s iPhone

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“The iPhone will flop because it doesn’t work with corporate email.” Yep, that’s a problem. For some folks, not for me. I don’t use Outlook outside of the office. If I want to check  my corporate email from home or on the road, I log in to our Exchange server from a web browser. At tonight’s Mac user group, George logged me in from his iPhone and –while you can’t sync– you can check your corporate email from the iPhone.