Category Archives: Radio

Ad agencies dropping “radio” for “audio”

Posted on by

Something called the Streaming Media East conference was held earlier this week in New York. One of the discussion panels was “The Changing Face of Internet Radio” and –according to a couple of the panelists– some of the major national ad agencies are dropping the term “radio” in favor of a more accurate lable: “audio.” One panelist went so far as to point out that “audio” is a cooler word than “radio.” (Gulp)

Two of our networks (Radio Iowa and Wisconsin Radio Network) have the word “radio” in their names. Hmm. “Audio Iowa?” That’s a lot of vowels. “Wisconsin Audio Network.” I don’t know.

You can watch the panel discussion here. [via RAIN]

“Life After Radio”

Posted on by

Bill Page says he’s packing it in after 20 years of radio. Got a job as a police dispatcher. I’ll bet I know a dozen radio guys that became dispatchers after leaving radio. There must be a Association of Police Dispatchers Who Were Formerly Radio Guys.

Bill would email me from time to time with updates from Kennett and the local station, which was my first and last radio home. Doesn’t sound like he was having much fun near the end.

“Anytime you have to vomit before you go to work guess that’s a warning sign that you need a change.”

Yes. Yes it is. My guess is, Bill will post for a few days and then, as he gets on with his life, he’ll let it slide. But who knows.

Radio stations: Fix your websites

Posted on by

Most radio station websites are nasty. Sorry, but it’s true. Regular readers already know my thoughts on this, but take time to read a more thoughtful commentary by Brian Maloney in Inside Radio. In a nutshell, Maloney urges radio stations to “fix their websites” before they do anything else. You’ll know radio station managers are getting a clue about new media when their websites are as good as those of their local advertisers.

Station Manager Clue-Check #1: Make a list of your 10 largest (annual billing) advertisers. Go to their websites and print the home page. Now, do the same for your station website. Spread them out on your desk and compare them.

Programmer responds to Lee Abrams blog post

Posted on by

Randy Raley calls bullshit on Lee Abram’s recent blog post (XM Sound). As a long-time jock (I still love that term) and programmer, Randy was “there” when Mr. Abrams was making his radio bones and offers a local radio perspective. In a perfect blogging world, Mr. Abrams’ blog would have his comments open and Randy could have added his. Then, Mr. Abrams could have responded. Then you have a conversation.

WSJ’s Walt Mossberg on Internet and Radio

Posted on by

One of the highlights of this week’s NAB 2006 Las Vegas convention was the keynote speaker at Tuesday’s Radio Luncheon, the Wall Street Journal’s technology columnist, Walt Mossberg. Some of his comments, as reported by Kurt Hanson:

“Internet” won’t be an “activity” in a few years. Currently, we talk about ‘surfing the Web’ or ‘being on the Internet’ or ‘I’m going online tonight’ as a discreet activity we perform on a PC, but in ten years, those phrases will sound absurd. When you watch TV, you may be on the Internet; when you listen to radio, you may be on the Internet. The Internet will not be an activity you do on a PC – it will be like the electrical grid. It will be all around you! I predict that talking about the Internet will fade, as we talk instead about devices, about software, and about services and content.

On the effect of iPods on radio:

“We passed a milestone: There are now 50 million iPods out there. My music tastes don’t fit into the little boxes that Clear Channel in my market has decided I need to fit into. Your job is not just to string together a bunch of songs in a row, but to put on exciting new programming to attract new listeners and beat the iPod.”

I wonder what Walt would say to the upcoming meeting of StateNets, the trade group that represents state networks (like the ones Learfield owns). A co-worker in the office next to mine helps organize the event. I’ll ask if they have a keynote speaker. Props to the NAB guys for inviting Mossberg.

XM’s Abrams is blogging

Posted on by

XM Radio “Chief Creative Officer” Lee Abrams is blogging. Today’s post reads like it might have also been an all-staff memo (and not necessarily today’s memo) but, hey, he’s hanging it out there and I hope he keeps it up. Would be fun to get even a tiny peek behind the scenes at XM. Couple of nuggets jumped out at me:

I can’t think of ONE FM station that would be worth taping and playing to the XM Staff. There are some OK ones, but most really are doing nothing especially interesting, compelling or new.

Local radio is dead. It’s irrelevant. For us we should be ALL OVER THE NATIONAL thing. Big ‘n bad ass. Local radio is a quaint relic. BUT—We are NOT taking advantage of this if we aren’t Talking to America.

It’ll be interesting to see if Mr. Abrams groks the “conversation” part of blogging (Turn those comments ON, Lee). He strikes me a a passionate, opinionated guy. Can he listen as well as he writes? We’ll see.

Podcasting a viable medium?

Posted on by

There’s been considerable debate about how iPod/MP3 ownership impacts radio listening. According to Jacobs Media’s Technology Web Poll II (conducted in late February, 2006, among more than 25,000 respondents), iPods are cutting into time spent listening to radio. About one-fifth of iPod/MP3 player owners say they listen mostly or exclusively to these devices. Four in ten now split their listening between iPods and radio, while over one-third primarily listen to the radio. The survey suggests that podcasting is also having an impact. One-fifth (22%) of those who own an iPod or portable MP3 player say they’ve downloaded/listened to a podcast: Of this group, nearly two-thirds (64%) subscribe to at least one podcast, and a majority listens to most or all podcasts that come their way. [via RAIN]

Seems like there’s another report every week and the findings are all over the place. So pick the one you like.

Mark Cuban getting show on Sirius

Posted on by

Dallas Mavericks owner Mark Cuban is getting his own two-hour weekly show on Sirius Satellite Radio. Cuban says he’s “going to cover everything and anything, from sprots to business to technology, movies and entertainment.” This just seems so much more interesting than David Lee Roth or Bob Dylan, for that matter. But not enough to make me switch. One of your Sirius subscribers could aircheck and send me an MP3 file. If you loved me. Wonder what sort of format they’ll use? [Ft. Worth Star-Telegram via RAIN]

Blended media

Posted on by
Reply

“What if the notion of a single medium doesn’t exist anymore? When media buyers start thinking more about audiences and less about distribution channels – as they are definitely doing now – the advantage will go to the media that leverage their content across platforms. This places a premium on content – that is, it will be expensive and worth it. And it means that there will be two kinds of radio broadcasters: Those who are in the content business and those who are only in the radio business. The value will flow to the former. It’s not about the “device” – it’s not about ownership of the pipes. In the media business, those days are ending fast.”

— Jim Nail on the blending of media

Sat radio awareness climbs; half of teens own iPod

Posted on by

According to a new study by Edison Media Research and Arbitron, both XM and Sirius have 61% awareness levels among American consumers. The research also showed some evidence of early use and interest in podcasting. Given a detailed description of podcasting, about one in ten people aged 12-plus said they had ever listened to an audio podcast, about half the number who had heard of podcasting. The podcast audience skews younger and more upscale than the general population. Nearly one in four Americans and more than half of teens own an iPod or other portable digital music player. [Billboard Radio Monitor] Thanks, Ben.