Category Archives: Media & Culture

The results business

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Mark Ramsey points to a survey of marketing professionals that shows growing pressure on accountability:

“86% of marketers say pressure has increased on them to account for results; no one said that the pressure has decreased. Moreover, 68% of organizations are measuring the quantifiable contribution of marketing to the bottom line.

Message to radio: You’re no longer in the advertising business. You’re in the results business.
So which are you selling, advertising or results?”

I feel like I should have something to say about this… but I don’t know what it would be.

New beau for Sheryl Crow?

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The National Ledger –quoting Life & Style– reports Sheryl Crow is dating John Cassimus, a restaurateur from Birmingham, Ala.

Cassimus

“John, who’s also a pilot, has been flying his plane to Nashville to see her. They’ve kept it pretty low-key — cooking together, riding horses, going up in his plane.” And if they decide to dine out, they’ll never have to worry about a reservation.

“John runs a restaurant chain in the South called Zoë’s Kitchen,” the insider says. “He’s also a partner in a Japanese place called Jinsei in Homewood, near Birmingham.” Sheryl is set to perform in nearby Pelham on May 23 — and, according to the insider, be with her new beau.”

“No one’s in heaven here, but no one’s in hell”

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I don’t think I’ve ever heard a sadder love song than We Just Get Along by the Evangenitals.

I gave it some thought before I wrote that. I tried to remember some of the saddest love songs (are all sad songs love songs?) I’ve heard in the last 40+ years. Don’t worry, I won’t try to list any here. My list wouldn’t look anything like yours.

Themlalouise

How sad and achingly beautiful is We Just Get Along? Do you remember the moment in Thelma and Louise when Susan Sarandon and Geena Davis are sitting the car near the edge of the cliff with the cops coming for them and they look at each other with perfect understanding? It’s that sad. And just a little bit sadder.

I’m nothing like her
Which may be why he likes me so much
I don’t have her power
I don’t have her touch

No one’s in heaven here
but no one’s in hell
We just get along

Naw, that doesn’t cut it. You gotta sit in the dark with that last beer, remembering. Remembering a time when you were in love and they weren’t.

As I listened to the half dozen cuts from the CD (Everlovin’) I kept wondering, “Why aren’t these songs hits?” But that’s just the old DJ/Billboard Hot 100 coming out. We don’t need radio to make hits anymore. The songs –if they’re good enough– take on a life of their own and roll across the Internet, from one link to the next.

Juli Crockett

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JuliI really enjoyed the movie Million Dollar Baby… right up until I realized it was not going have a happy ending. I spent the last 15 or 20 minutes of the film in the lobby, watching some brats play air hockey. I didn’t watch the ending of Old Yeller either. I bring it up because I just discovered a connection between Maggie Fitzgerald (the Hillary Swank character) and Juli Crockett, the lead singer of the Evangenitals who dropped us a comment last week.

“Boxing trainer Jerry Boyd had never met Juli Crockett when he wrote the stories on which the film Million Dollar Baby is based. But when he did–at a bout in San Diego–he was convinced she was Maggie Fitzgerald, the tough and driven fighter of his fiction (played by Hilary Swank in the movie) come to life. Like Fitzgerald, Crockett came from the South, grew up without a father (but found one in the ring), and had a brief but stunning pro career (3-0, with 2 knockouts) cut short by injuries (though not nearly as severe as Fitzgerald’s). Other parallels: ambition, boxing style, that smile. Crockett, now 29 and a grad student, saw Million Dollar Baby for the first time last week.” [Interview in USNews]

Turns out Ms. Crockett is much more than a humble singer/songwriter.

End of TV news anchors?

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Lost Remote’s s Cory Bergman thinks J-schools should downplay anchor careers:

“Journalism schools, as a public service, should strongly discourage students from pursuing an anchoring career. The emphasis should be on the “do-it-all” multimedia journalist who can produce, report, write, shoot and edit both on TV and the web. Flexibility is key.”

And if you need another reason to be discouraged from pursuing a career as an anchor…

Brush with Near Greatness: Juli Crockett

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It never ceases to amaze me how many of the people I mention here find my humble little notes and get in touch. I could mention a few but it would be the worst kind of name dropping. Okay, I’ll mention one.

A week or so back I gushed about the song Fuck ’em All by the Evangenitals and how I had searched (unsuccessfully) for the lyrics. Well, guess who left a little comment love:

“I’ll tell you what…  I’m going to add Fuck ’em All to the Evangenitals website, and I’ll put the lyrics up there just for you. :-) Give me a few days, and as you wish, so it shall be. Thanks for finding us, for listening, and for hearing.”

Love, Rev Juli Crockett (lead singer/songwriter)

– The Evangenitals

 

“The next generation doesn’t like radio.”

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Jerry Del Colliano is a professor at USC, broadcaster and program director and founder of Inside Radio. And a blogger:

“The next generation doesn’t like radio. Not the stations. Not the concept. There’s simply less need for it in their lives.

New technologies will not only replace radio among the next generation, they already have. And this generation is huge — with as many Gen Y’ers as there are baby boomers.

Without the next generation the radio business will continue to hit the wall. Once the present economic downturn ends — still a long way off — there won’t be enough new young listeners to help radio continue to grow. It becomes a losing proposition. More radio listeners die and fewer new radio listeners use traditional radio.

The next generation wants to stop, start, time-delay and delete its programming. This generation wants to mash it up — have a say in what it sounds like or how it is used. They want to deliver it to each other — share it — at will. They want community (what we used to call local radio) through social networking online.

One of the hardest things for me to deal with in my years of working with the next generation is that they don’t like radio and don’t understand what I like about it. When I describe it, they say what I am describing is not what they hear on the radio.

We’re an industry in denial that technology has changed the game. But only radio people have the power to adapt and create new content for a new generation and on the devices they use.

But to begin, we have to understand that more has changed than how to deliver radio programming. It’s not about the technology. It’s the sociology.”

When I can safely speak to a young person (early teens), I ask them about radio and get pretty much the same responses as Professor Del Colliano. What’s the joke… denial is not just a river in Egypt?

Omaha man saves own life with self-tracheotomy

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“An Omaha man apparently saved his own life by performing an emergency surgery on himself. Fifty-five-year-old Steve Wilder awoke in the middle of the night last week and couldn’t breathe. He’d had breathing trouble after a bout with throat cancer several years ago and his windpipe had swollen shut as he slept. Wilder says he knew he only had one option, as an ambulance would never arrive in time, so he gave himself a tracheotomy. He used a steak knife and poked a hole in his throat, which brought a gush of blood — and a rush of air. He could breathe. He says it didn’t hurt. Doctors say it saved Wilder’s life but they don’t recommend what he did — call 911 instead.”

[Radio Iowa – Nebraska Radio Network]

New report calls podcasting growth “massive”

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The guys at Podcasting News share highlights from a new report by Universal McCann that suggests new media is becoming mainstream media. Among the research highlights:

“Blogs are a mainstream media world-wide and a collective rival to traditional media (184m bloggers world-wide, China has the largest blogging community in the world with 42m bloggers) – 73% have read a blog, 45% have started a blog.”

Key social platforms mentioned in the report: Blogging; Micro Blogging; RSS; Widgets; Chat Rooms; Message Boards; Podcasts; Video Sharing; Photo Sharing.

If you’re in media now and these terms are foreign to you, or seem silly and pointless, the Cluetrain doesn’t stop here anymore.

The Evangenitals

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EvangenitalsI can’t believe I haven’t mentioned this band before. Hopefully, I’m the last one to discover The Evangenitals “…once a fictitious band – a fib on a phony website born to amuse its founders and maybe a few friends. On a whim, Juli Crockett, Lisa Dee, and Brett Lyda – who all worked at the same sex toy company in L.A. (like the Sex Pistols) – brought the ghost to life and debuted a handful of “hillbilly truck-stop lullabies.”

Somewhere I stumbled across one of the songs from their latest CD (“Everlovin'”). A haunting ballad/anthem titled “Fuck ’em All.”

I’ve looked high and low for the lyrics but that’s just as well. You need to hear the song, not read the lyrics. It’s only 99 cents. If you don’t like it, I’ll send you a buck.

PS: This post is number 3,500 here at smays.com. I normally miss things like this but just happened to notice this one. I promise not to bring this up again until 4,000.