Author Archives: Steve Mays

Tony Messenger (aka @tonymess)

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I’m one of a few hundred (but growing fast) “followers” of Tony Mesenger’s Twitter feed. Tony’s a reporter and columnist for the St. Louis Post-Dispatch and covers the Missouri Legislature and state government. He clearly gets Twitter and blogging and makes great use of both.

Tony joined me at the Coffee Zone for an el grande mocha latte doodah where I got him to put down his cell phone for half an hour to talk about his life as a Twitter junkie.

AUDIO: Listen/Download interview MP3

Before going to work for the St. Louis Post-Dispatch, Tony was a metro columnist and city editor for the Columbia Daily Tribune and the editorial page editor at the Springfield News-Leader.

stitcher: “Your information radio”

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The idea behind stitcher is simple. Organize your favorite podcasts and listen to them all together, in the order you want. It seemed more appealing as an iPhone app than on the desktop. (Like so many things). This is what Jeff Jarvis calls “be the platform, not the commodity.”

When our local news radio station switched from CBS to Fox, I really didn’t have a source for national news (after dropping XM some months ago). And I just never seemed to be in the car at the top of the hour.

With stitcher, I select from a variety of news (or other genres) sources and stack them in the order I want to hear them. And stitcher will email or txt me when something updates.

I can really program my own radio station now.

A feature I’d like –but didn’t find on the website– is the option of adding a local or state newscast to my line-up. You can submit a podcast and hope the stitcher folks add it but we’ll have to see how that works.

If I were programming a local station –or even a state news network– I think I would produce at least two special newscasts each day, designed just for podcasting. I’d have one online by 6 a.m. (local time) and the other by 4:30 p.m. I’d probably keep them in the 5 min or less range.

I’d do my best to get stitcher to add them to the lineup while promoting the podcast on air to the local audience.

Here’s something else I might try…

I’d create a KXYZ News Twitter page and blast out any and ever nugget of news I could find. From any news source. Local newspaper, TV station, news releases, blogs… wherever. And once an hour I’d link my tweet to a 2 min audio news summary. With a reminder that more news can be found on our website.

I think the real challenge for MSM is to stop thinking in terms of what is best for us and ask what would be interesting or useful to those formerly known as The Audience. Only then can we begin to reinvent ourselves for the future that is already here.

PS: And one more thing. If I was one of the growing number of reporters (print, radio or TV) currently out of work, I’d use some of my spare time to produce the podcast described above. You don’t need a printing press or studios or radio/TV transmitters or towers. You need a laptop and a camera and a smart phone. And some imagination. Bet you won’t be without a job for long.

Burma VJ: “I was filming when the soldiers came.”

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Thanks to Melody and Nathan for treating us to the powerful documentary Burma VJ, part of Columbia, MO’s True/False Film Festival.

“A tense suspense thriller in the guise of a new-form political documentary, begins in 1988, when Burma’s military junta brutally shot and killed 3,000 demonstrators, imprisoned opposition leader Aung San Suu Kyi, and outlawed independent journalism. In the years since, the Democratic Voice of Burma, a “television station in exile,” has begun sneaking images of the repression out of the country. Using cheap handicams, cell phones, short-wave radio and satellite feeds, the DVB transmits startling footage across the globe, fueling international outrage against the totalitarian government. When the nation’s Buddhist monks decide to take to the streets in September 2007, joined by tens of thousands of students, the DVB was there, allowing the world to watch both this event and its brutal aftermath. A testament to the courage of journalists and a cautionary tale for dictators, Burma VJ is truly inspiring.”

Nathan figured I’d enjoy this film because he reads this blog and knows I’m interested in journalism/media/video. And he was right. This story grabbed me from the beginning.

If I could ask one of the generals who control Burma just one question, it would be: Which is the greater threat to your dictatorship, guns or video cameras?

At the end of the film, the director, Anders Ostergaard, talked about the film and the audience was invited to donate money that would be used to buy more and smaller cameras for the DVB (smaller cameras are less likely to be discovered).

I take for granted that I can take a photograph, shoot some video or make an audio recording in any public place. And then publish it here for the world to see. I’ll try to remember there are others risking their lives and freedom to do so. One of my favorite lines from the film: “Those who are not afraid to die,come to the front.”

I assume Burma VD will be available on DVD, if it’s not already. I encourage you to watch it.

Media Room Etiquette

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Fellow-blogger Chuck Zimmerman (the KING of the event bloggers) is covering the Commodity Classic in Grapevine, TX. It’s a big farm show (for lack of a better term). So big, in fact, they had to post some rules for “Media Room Etiquette,” including this definition of working meida: “journalists, broadcasters and camera operators.”

“Media company officers, advertising sales representatives, and support staff DO NOT qualify as working media, UNLESS their PRIMARY purpose for attending Commodity Classic is to specifically engage in gathering and/or reporting news about Commodity Classic events, trade show activities, and/or grower organization meetings.

Commodity Classic staff reserves the right to examine recent samples of news work product to determine a person’s qualifications for complimentary registration and media credentials, and at their sole discretion reserves the right to refuse anyone not meeting the minimum qualifications.”

You think the lines between public relations and news are getting a little fuzzy? Sounds like. Would love to know who did not make the cut.

Full disclosure: Learfield (the company I work for) owns a farm network that has reporters covering Commodity Classic.

Google me business cards

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Guess this doesn’t work if you’re Bill Smith or don’t show up at all in a Google search. But I like the idea. You will learn a great deal more about me from Google than I could ever cram on a business card. Sort of a moot point since I don’t hand out many cards these days. If there’s a point to be made here, perhaps it is be in control –to the extent you can– of your Google footprint.

PS: I see that –for the moment– smays.com tops the results for “steve mays” (minus quotes) and number two with quotes.

Google bails on radio

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Google ended its three-year affair with trying to break into radio Thursday, with the company saying it is selling its Radio Automation business. Google in 2006, launched Google Audio Ads and Google Radio Automation after buying dMarc Broadcasting, Inc for $102.0 million. Google made the move in the hope of transforming how radio ads are bought, aiming to streamline the entire process. The company said these plans, however, “haven’t had the impact we hoped for.”

Google said it will turn its focus from radio to online streaming audio. It will phase out the existing Google Audio Ads and AdSense for Audio products and plans to sell Google Radio Automation – the software that automates broadcast radio programming. [Forbes.com]

Hmm. A couple of ways to interpret this.

The reporter of the future is here today

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Micro Persuasion:

“The word newspaper is really a misnomer today. Or at least it will be soon. Increasingly news is delivered digitally and it’s interactive. People are certainly writing newspapers off for dead, but I think they have a bright future (in digital form) and it’s right in front of them.

Everyone’s looking for a solution to the newspaper problem. But the answer is right under their nose. The picture is slowly evolving through the breakthrough work of individual reporters who are using social media to build a stronger connection with their audience (and their own personal brands in the process).”

Read the post for the answer. If you work for our company and would like to know how to use any of the tools referenced in this post, I will be happy to help you get started. If you work for another company, we have a digital SWAT team that can get you started.

Why @anamariecox wears pants to the White House

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When you have almost 50,000 folks following your Twitter feed, a little guide book comes in handy. Here’s a snippet from Ana Marie Cox’s:

“I cover Washington and am somewhat obsessive about politics in general so you’ll be getting what is a basically a live feed from inside my head regarding whatever I’m doing that day: Attending a White House briefing, going up to the Senate, watching C-SPAN, trying to figure out why that small man from Alabama is so angry… (Here I am referring to Sen. Jeff Sessions, aka, “the littlest Senator,” aka “the Southern leprechaun.”) Because I also have a “blue” streak (not talking politics here) you will also get hopefully funny interpolations of wonkspeak into what I like to call “sexytalk.” See here, for examples, for what happens when congressmen start talking about how a “stimulus” requires a “big package.”

If you like your politix serious, you can skip AMC. Has she been on the Daily Show yet and why not?