Author Archives: Steve Mays
“I just work here”
During my affiliate relations days, it wasn’t uncommon to run into a radio station manger who had a beef with one part of our company and took it out on the division I worked for. And I’m certain it went the other way, too.
In my desperation to save an affiliation, I’m sure I said, “But that’s not me. That’s a completely different part of our company. You can’t punish me for what they did.”
Wrong. He can and he did. It was all Learfield as far as he was concerned. Seth Godin reminds us of this in today’s post:
“If you’re not proud of where you work, go work somewhere else. You don’t get the benefit of the brand when it’s hot without accepting the blame of the brand when it’s wrong.”
Bambi358 is following you
I just did a little Twitter house cleaning, blocking about 60 followers who looked … suspect. My criteria for blocking is very scientific and includes –but is not limited to– the following:
- Anyone who follows 500+
- Anyone with a number in their name
- Anyone trying to be anonymous
- Overly cute names
- Just about any business (unless I know you)
- Anyone who uses the terms “SEO” or “social” in their profile bio
- Glam shot photo icon
If I blocked you and you’d like for me to reconsider… you’re way too needy. But email me and we’ll talk.
[10 hours later] The Twitter spam is coming way too fast. I’ve blocked almost 100. Giving serious thought to protecting my account.
Nearly-empty refrigerator
I should explain that our refrigerator conked out (that’s the term the service tech used) recently and Barb purchased a new one (above). But this pretty much what we have on hand most of the time.
It looks a lot like the frig my buddy Allan and I shared 30+ years ago on Church Street in Kennett, MO.

The jar on the second shelf contains either a pickle or a salamander.
Shutting the in-box
Leo Babauta says he’s done with email. Sort of. It’s really an interesting idea and I can imagine giving it a try if self-employed:
“After more than 15 years of dealing with email, of checking email multiple times a day, of responding over and over throughout the day, of deleting spam and unsubscribing from newsletters and unwanted notices, of filtering out messages and notifications, of deleting those dumb forwarded jokes and chain mails …I’m done. I’m done, because email takes up too much of my time. I’m done, because I don’t like being at the mercy of every incoming request, because I would rather spend my free time creating than replying to emails.”
Leo plans to set up an auto-responder so his correspondents won’t think he’s dead and use Twitter as his main form of communication. For longer conversations he’ll go with IM or Skype. If he needs to collaborate, there’s Google Docs. Friends and family can just pick up the phone and call.
I hope it works for him. Someday I hope to give it a try, too. And for the record, your best bet for reaching me is commenting here or the Gmail address in the sidebar. The work email address is the last thing I check. [via @steverubel]

