Tag Archives: Apple

The importance of design at Apple

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“…a friend of mine was at meetings at Apple and Microsoft on the same day and this was in the last year, so this was recently. He went into the Apple meeting (he’s a vendor for Apple) and when he went into the meeting at Apple as soon as the designers walked in the room, everyone stopped talking because the designers are the most respected people in the organization. Everyone knows the designers speak for Steve because they have direct reporting to him. It is only at Apple where design reports directly to the CEO.

Later in the day he was at Microsoft. When he went into the Microsoft meeting, everybody was talking and then the meeting starts and no designers ever walk into the room. All the technical people are sitting there trying to add their ideas of what ought to be in the design. That’s a recipe for disaster.”

–From an interview with John Sculley

Apple to offer online TV subscriptions?

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I’d hate to see the math on what DirecTV really costs, based on how many channels/programs I watch each month. And I thought I wouldn’t live to see a) cable/sat unbundle programming or b) a serious alternative. But maybe I was wrong.

“Apple is eliciting tentative interest from some networks in its proposal to offer a TV subscription package via the Internet. Theoretically, customers would be able to tune in online, allowing them to cancel their cable or satellite subscriptions.

Broadband Internet subscriptions to TV networks could potentially destabilize the bedrock of the television business, which relies on subscribers paying for dozens of bundled channels.

The blog All Things D reported last month that Apple was proposing a $30-a-month supplement to its iTunes service to the networks. The networks would receive monthly payments from Apple.”

Rest of the story is here.

iPhoto 09: Faces and Places

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I only have 2,300 photos on my laptop, which has become my default computer. The other kids I play with have many, many more than that. But I don’t know how I’d keep up with a couple of thousand photos without iPhoto. I’m not saying it’s the best way to manage your images, only that it’s the best for me. And the new version includes two new features that I really like.

Faces attempts to “recognize” the people in your your photos and group them. This little video tour ‘splains it better than I can but after playing with this for an hour or two, I’m reminded that people (and places) are the way I think about my photos.

 

Sure, I could go through 2,000+ and tag photos of Barb. But I’d never get around to it. iPhoto 09 pretty much does it for you (with a little help).

I’ll talk about Places in a later post.

iLife ’09

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Of all the things I enjoy doing on the computer, messing with images (still and video) has to be near the top of the list. You’ve heard me and others talk about how the Mac –or, more accurately, the software running on a Mac– makes working with media easier and more fun.

Today at Macworld, Apple made a number of announcements, as they do every year, including a new version of iLife, the suite of applications for working with photos, movies, music, etc.

The brief video tours of iPhoto and iMovie illustrate why we Mac users get so excited we pee our pants. My copy is on the way.

Fortune: “The genius behind Steve”

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Steve Jobs gets a fair share of the credit for the cool products Apple produces. The company is also extremely efficient and well operated and much of the credit for that goes to Chief Operating Officer Steve Cook. For a look behind the scenes of the well-oiled machine that is Apple, check out this article in the November issue of Fortune. The following excerpt will get you started:

“Tim cook arrived at Apple in 1998 from Compaq Computer. He was a 16-year computer-industry veteran – he’d worked for IBM (IBM, Fortune 500) for 12 of those years – with a mandate to clean up the atrocious state of Apple’s manufacturing, distribution, and supply apparatus. One day back then, he convened a meeting with his team, and the discussion turned to a particular problem in Asia.

“This is really bad,” Cook told the group. “Someone should be in China driving this.” Thirty minutes into that meeting Cook looked at Sabih Khan, a key operations executive, and abruptly asked, without a trace of emotion, “Why are you still here?”

Khan, who remains one of Cook’s top lieutenants to this day, immediately stood up, drove to San Francisco International Airport, and, without a change of clothes, booked a flight to China with no return date, according to people familiar with the episode. The story is vintage Cook: demanding and unemotional.”

MacBook product placement in top TV shows

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Ichattv_2In the season premier of The Office, Pam heads off to art school with what appears to be a new MacBook. Back in Scranton, Jim has a MacBook Pro so the two love birds can chat. Of course, Michael has to get in on the fun (“Put me down, Michael. Take me back to Jim.”)

Pretty good product placement. But no better than what we saw in the season premier of HBO’s Entourage (I would have sworn I posted on this but can’t find it), when Johnny Drama carried on an LA/Paris relationship via his MacBook Pro.

I’m sure PC users assume this is just Hollywood horse shit but it really is that easy to video chat on the Mac.

We’re not talking about a bottle of Budweiser on the kitchen table. In both instances, the Mac’s were written prominently into the story line. Would love to know how much Apple paid for these two placements? [via Cult of Mac]

Classic nano back

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NanorecorderMy chubby nano worked fine (insert joke here) and I’ve been quite happy with it. But I always preferred the original nano design and was happy see Apple return to it. This one just fits the hand better.

I won’t rehash the features. If you care you’ve already read about and seen them. One of my favorites, however, is the improved “memo” recording. Just the simple addition of a little level indicator (see arrow) makes a big difference if you want to record something.

I made this recording with a little gizmo from Griffin called the iTalk. It’s a little hot because I wasn’t sure how close to hold the mic. I’ll do something a little longer and post that, along with something from the Marantz PMD620 so we can do an A-B comparison.