Ford squeezes office into truck

Ford Motor unveiled a mobile office designed for the new F-Series truck that includes a touch-screen computer, printer, wireless broadband access and Global Positioning System. Ford, which introduced its mobile office at last week’s Specialty Equipment Market Association show in Las Vegas, is targeting general contractors but the first thing I thought of was farmers and ranchers. [C|net]

When we first started repurposing content from our farm network for the web, everyone said, “Farmers don’t have access to the Internet.” When we started streaming our audio reports, they pointed out, “Farmers are on very slow dial-ups and can’t access rich media.”

I’m no visionary. I just pull my head out of my ass a couple of times a day and take a look around. If your pick-up is your office, this is gonna make sense to a lot of farmers.

Why no computers in the grocery store?

Maybe I’m just not shopping at the right stores, but wouldn’t it make a lot of sense to have a couple of computers scattered around where you could search for items? You get a little “You are here” icon and a dotted line to the location of the item. They could offer suggestions. Looking for pasta? How about some garlic bread? You know they could sell enough ads on the thing to pay for the installation and upkeep. Why make us roam the aisles, looking for someone to help us? Hardware stores, video stores, every store. I can’t imagine why this isn’t being offered.

Equally hard to understand… have you noticed more businesses are having people stand beside the road, holding up signs? I saw a guy today in the middle of a busy 4-way intersection holding up a “50% off at K-Mart” sign. Is this really an effective advertising vehicle? And is this a coveted job or punishment for screwing up?

“I’m not gonna fire you, Mays, but I want you to take sign and go stand on the corner in the sweltering heat for the next couple of days.”

I have to confess I broke my #1 Rule (Never leave home without your camera) so I don’t have photos of this phenomenon. I’ll update in a day or two. If you’ve ever done this job…or sent some poor schmuck out to do this job, please enlighten me.

Gnomedex 5 wrap-up

We’re standing here on the upper deck, sailing away from Gnomedex 5.0, and tossing our lei into the digital ocean. If it floats back to Gnomedex, we will one day return. I’ve been attending assorted conferences (most of them broadcasting related) for 30 years and I have *never* been to one that I found more interesting…more relevant…more important. That might just be the geek wannabe in me but I don’t think so. A new Web is bubbling out of the magma and it’s molten mix of syndication/subscription and podcasting and personal media. And I believe it is becoming a digital tsunami. And the first waves have already started to come ashore here on Radio Island. And I think the waves will get bigger.

I wish I could tell you everything I heard or saw at Gnomedex and why I think it’s so important. But it’s like… like “trying to tell stranger about rock and roll.” If you’re really interested, all or most of the sessions will be online (audio for sure, maybe video). I urge you to listen. I’ll post links and assorted “after-thoughts” as they become available.

The Long Tail

The Long Tail, by Chris Anderson (Wired) explains why you can’t find movies like Sorcerer (Roy Scheider) at the corner Blockbuster but can at Netflix. Anderson’s easy-to-follow-explanation is a tad long but an informative piece. In the (near) future, everything will be available online. While nobody cares about everything, somebody cares about every thing.

Edward R. Murrow Awards

Warning: Self-serving shop talk follows. The Radio-Television News Directors Association announced the winners in their annual Edward R. Murrow Awards competition today. This is kind of a big deal in the radio and TV news business. This year they started out with 3,182 entries and gave 74 awards to 53 news organization. The regional winners were announced a few weeks ago and today they announced the national winners. And one of our network websites won.

Entries fall into one of three categories (Network/Syndication Service, Large Market and Small Market) for radio and the same three for TV. And this year they added a category called Websiste Non-Broadcast.

Our entry (Missourinet.com) won in the Radio Network/Syndication Service category. Pretty cool given that the competition was ABC, CBS, NBC, NPR, CNN and god only knows who else. You gotta figure there’s some “online journalists” in NY and Atlanta scratching their heads and asking each other, “What the hell is a Missourinet? Somebody get a map!”

For some reason the RTNDA website provide the urls of the Website winners but didn’t create links. That seems a little clueless to me.

*Radio Network/Syndication Service: Missourinet, Jefferson City, MO
*Television Network/Syndication Service: MSNBC

*Television Large-Market: News 14 Carolina, Charlotte, NC
*Television Small-Market: Capital News 9, Albany, NY
*Radio Large-Market: KSL-AM, Salt Lake City
*Radio Small-Market: WBLL-AM, Bellefontaine, OH
*Website Non-Broadcast: Washington Post, Washington; Belo Interactive, Dallas

I’ll probably never know what they judges liked about our site. And let’s face it, those big national network websites have some cool features our site does not. But I can name a few things we’ve got that are unique or cool or both:

Crash Reports: Missouri State Highway Patrol accident reports, updated 24/7.
Legislature.com: Live debate audio from the state legislature. Then we archive. We’ve got it back to 2002.

Supreme Court Arguments: Oral agurments (live & archived). I think we have nearly 500 arguments online.
Missouri Death Row: Ours has become the “official” site for Missouri.

Last time I checked, there were no other websites featuring this content. On the planet. At least not the way we do. Of course, there’s a lot we can do to improve our site but, for now, it’s nice to know someone appreciates the effort. The big award show is October 4th in NY. Gomer Goes to Manhatten in a Rented Tux.

Sprint DSL

Two years ago I signed up for ADSL service with a local ISP. 512Kbps down/128Kbps up…for $50 a month. Yesterday I switched to Sprint and now have 1.5Mbps down/256Kbps up…for $60 month. I was really dreading the switch but it went smoothly. And the Sprint reps were amazing. My initial contact (“Dave”) called frequently with updates and early this morning to be sure everything was working properly. I ran into a little snag during set up and called Sprint tech support. “Rocky” was in North Carolina (not Pakistan). He spoke English and was very helpful. Had me going in 15 minutes.

I’m now surfing at twice the speed for just pennies a day more. Since the early modem days (300 baud!) I’ve dreamed of a fast connection. Oh, if I only had a T1 line! Imagine my surprise when I learned that my DSL line is the same speed as a T1. Next challenge: going wireless at home. To be continued.

Broadband Internet growing

The number of Americans with access to high-speed Internet connections either at home or work is growing. As of March 1, the Pew Internet & American Life Project finds that 68 million adult Americans log on via broadband either at home or work. Fully 48 million adult Americans have broadband connections at home. For the first time, more than half (52%) of a key demographic group  college educated people age 35 and younger  has broadband connections at home. But this trend will have absolutely no impact on time spent listening to your local radio station. Everything is fine. Go back to your homes.