Living Healthy Podcast #2

Just uploaded the second Living Healthy podcast and we record #3 (What over-the-counter pills will make you healthy?) this Thursday. My doc is doing this because he sees it as the perfect vehicle to help people (his patients and others). I’m doing it because it’s fun. And it’s so easy and inexpensive to do, we just did it. We don’ need no stinking sponsors! But if you did want to make this pay, it might work like this:

Let’s say a year from now, there are 1,000 people downloading the show every week. With patients, friends, colleagues… I don’t think that would be an impossible number. Would a local hospital or medical group be willing to pay $100 per show (nice mention at beginning and end and maybe a drop-in somewhere in the middle)? Maybe.

Now, can you think of, say, nine more show ideas out there? I can. (SFX: calculator) Hello! We’re at $50,000 annually. The only thing missing are the 30’s and 60’s.

Update: Looks like I might have been off by a factor of four. Maybe. Good article by Heather Green at BusinessWeek online:

KCRW, the public radio station in Santa Monica, cut a deal with Southern California Lexus Dealers for a sponsorship this summer, when the station was getting 20,000 downloads a week. Since then the number spiked to 100,000. When the Lexus deal ends, KCRW plans to charge $25 per thousand listeners.

Why the premium for some podcasts? They help advertisers reach specific groups, even as media fragments. That’s one reason Sequoia Capital’s Mark Kvamme thinks podcasting could siphon $1 billion to $2 billion away from the $30 billion radio advertising market in three to five years.

Living Healthy Podcast

LHP_Studios_2749

For months now, I’ve been noodling around ideas for a podcast. We have several projects underway at work and the only way to really get a feel for what’s happening “in this space,” is to get your hands dirty, as it were.

The Living Healthy Podcast features Dr. Henry Domke, a family physician here in Jefferson City. Henry is unique in that he might talk with a patient for 20-30 minutes before laying on a hand. It finally dawned on me that a weekly chat with Henry might make a pretty interesting podcast. I approached him with the idea…he loved it… and we posted the first show yesterday.

DASH for Health

My doctor has encouraged me to try the DASH Diet. I don’t need to lose any weight, he just thinks it’s a good healthy, diet. I went back to their website and entered my data: 57 year old male, 155 pounds, moderate activity. Here’s what the DASH program recommends that I eat each day.

Man, that’s lot of fruit and vegetables. If you figure I’m not gonna have spinach for breakfast, that means I have to have three veggies at lunch and three at the evening meal. Tough. Most of the rest seems doable… but who in the hell eats 11 slices of bread a day? I guess I can do two at breakfast and two more at lunch and a couple for the evening meal. But that still leaves 5 slices! I’m sure I’m reading this incorrectly so I have to do a little more research. Stay tuned.

Flying solo

After almost four years of working out (weekly) with a personal trainer, I’ve decided to go it on my own. The lady I’ve been working with is very good. Four years ago an hour of her pain cost about $25. This week the fitness center (I assume it was their decision) raised her hourly rate to $50 an hour (there were a couple of bumps along with way). $2,600 a year + a few hundred for club membership and you’re right at three grand a year. I can buy a used car for three thousand dollars, so we parted ways. It reminded me of breaking up with a girlfriend in high school. Painful. I stuck as long as I did because I figured I’d stop working out altogether withour the weekly reinforcement. And now we’ll see.

Vision still 20/20

I’m just guessing here, but I figure I must own five or six hundred pair of reading glasses. And I can lay my hands on maybe a dozen of those. But the good news is they are cheap and disposable. And the better news is my vision is (still) almost 20-20. That’s the word from Dr. Wankum. I was half-way expecting to need full-time specs, but not yet. Waiting for the doctor, with all the eye exam gear surrounding you, is a fine time to think about all the beautiful things there are to see.

“Virginity pledges”

“Virginity pledges” — public promises to remain virgins until marriage — do not protect the young people who make them from the risk of engaging in unsafe sexual practices that could lead to sexually transmitted diseases. Some pledgers engaged in alternative sexual behaviors in order to preserve their virginity. In fact, among those who had not had vaginal intercourse, pledgers were more likely to have engaged in both oral and anal sex than their non-pledging peers. Among virgins, male and female pledgers were six time more likely to have had oral sex than non-pledgers, and male pledgers were four times more likely to have had anal sex than those who had not pledged, the research shows.” .

— Study in the March 18 issue of the Journal of Adolescent Health

Flu shot

This is my official warning to seniors, mothers with small children, the lame and infirm of any description. If there is a flu vaccine shortage next year, you’re gonna have to wrestle me for the last vial. This year Barb persuaded me we should not get the shots –assuming we could– so there would be “more for those who need it most.” Easy call when you’re feeling great. Well, we both got the flu and it has been a nasty, miserable three days (assuming the worst is over). So I won’t be holding the door for you down at the clinic, granny. Tell the OATS bus driver to floor it.

Pump me up

From USAToday story: Starting at age 50, people begin to lose 12% of their muscle strength and 6% of their muscle mass every decade. But weight training can reverse these effects in a big way. Two to three months of weight training three times a week can increase muscle strength and mass by one-third, making up for three decades of loss of muscle strength and muscle mass.

Everything.

I don’t know Halley Suitt but I’ve been reading her blog for a few years and, well, I feel like I know her. Last week she wrote about a cancer scare. Today she reported that it was just that, a scare. And added: “Gives you a whole new appreciation for…everything.”

This small, common incident seems so…out of balance. On the front end is this awful, hellish possibility. At the other end is a nice, normal mammogram. Everything’s okay. Normal life resumes. Does the good news really balance the bad? I hope so, for Halley.