Why The Land Rover Series III Remains Britain’s Ultimate 4×4

The following are excerpts from a piece by Calum Brown. There’s no shortage of articles about Land Rovers but I don’t see that many specifically about the Series III.

It doesn’t handle. It’s drafty, unrefined and the heater remains largely aspirational. It’s as basic as a monk’s bedchamber, with a 0-60 mph sprint you can register on a sun dial. […] The interior resembles a rugged cliff face, yet with fewer features. The powerplant isn’t a V8 or even a six-pot; this crude motor pumps out a mere 72bhp via four cylinders. […] In-town driving requires courage and steely determination. Without venturing into the realms of pre-war machinery, this is about as raw as it gets.

On paper, the Land Rover Series III makes little sense. Yet, as an experience and automotive icon, nothing comes close; the undiluted spirit of adventure oozing from the panel gaps is second to none. Taking a Series III 88 in on the shortest of jaunts leaves you feeling like Indiana Jones.

The Land Rover rapidly works through all four forward gears before the wobbly speedometer breaches 20mph. In order to remain in a (relatively) straight line, I find myself swinging the steering wheel from side to side, hand to hand as I sway across my side of the road.

Each gear change takes genuine consideration, as finding the sweet spot within the patchy synchromesh remains the work of a mathematical genius. Attempting a fast corner is frankly terrifying, while relying solely on the slack-jawed handbrake when parking on a steep slope requires bravery; it just seems safer to employ the gearbox as well.

However, gaining cheap access to the classic Land Rover world won’t last forever. Within the past 12 months, asking prices have risen dramatically – not least since David Beckham purchased one for his son for £35,000. As 2018 sees Land Rover celebrate 70 years, we would bet that collectors will soon have their sights firmly set on the once-overlooked Series III.