It started working for me when I stopped thinking about what I was doing and turned my attention to what my friends are doing. I’m only “following” a few people so far (Jamie, David, Andy, Kevin, Jackie, George). For me, this works a little like the Buddy List in iChat. Knowing that George is attending a conference in California or that Kevin is looking for interns, is useful or –at the very least– interesting.
I’m still getting the hang of Twitter but if you are a Twitter-er, let me know so I can “follow” you. Trust me, it’s not as dip-shitty as it sounds.