Trapped by history?

“When you think about it, satellite radio and iTunes are the best positioned in the new world for pay content … Print content is pretty much all free by now. Networks and cable and program producers and all bound up in their mutually destructive deals. But iTunes enables the sale of content and Sirius is producing content worth paying for and neither is trapped by their histories. — Jeff Jarvis

Our company has the multimedia rights for 19 of the biggest and bestest colleges in the country. Would those legions of fans pay $.99 for some video highlights from Saturday’s big game, if they could do it quickly and easily and have them download automatically to their video iPod? Ch-ching!

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