Headed back to the local AT&T store after work to catch the final hour of hype. At it’s longest, I’d estimate the line at 50 or 60. The AT&T staff all had that deer-in-the-headlight look. Nobody had ever stood in line for anything they were selling.
My favorite moments (my battery was low so I didn’t capture these) were cell phone customers who kept showing up to pay their bill and were pissed (and totally mystified) they couldn’t get in. I shit you not… 9 out of 10 had never heard of the iPhone. Or the iPod. Or Apple.
One can only assume they don’t have TV’s or radios (forget newspapers). And to a man (or woman)… they had waited to the very last moment to pay their cell phone bill (“They’ll cut my off tonight if you don’t let me in to pay!”).
I can’t recall (in my lifetime) this much (buzz/hype/interest) in a product launch. There were men, women and children waiting in line. I saw a couple of families.
AppleJAC’er Tom Piper waited in line to get an iPhone. Learfielder, Paul Roberts, M.D. insisted he was “just looking,” but I didn’t wait around to see if he took the plunge. The video runs about 3 1/2 minutes.