“So perhaps when CBS News signed Couric it understood that we had reached the end of the anchor-era better than I give it credit for. Indeed, when ABC News gave Diane Sawyer the keys to its World News telecast in 2009, they were overtly endorsing the CBS News strategy of hiring a middle-aged bottle blond from morning TV to chaperone all the unschooled geezers turning on their sets at night. Putting Couric and Sawyer in the anchor chairs was admitting that the programs had no future, only a past that could continue to be harvested for profits (yes, the evening shows are still profitable, thanks to pharmaceutical ads) until their audiences finally die off.”
–Jack Shafer, Slate
“Smartphones and other portable Net-connected devices are now the closest things we have to universal receivers and transmitters of live news. Not many of us carry radios in our pockets any more. Small portable TVs became passé decades ago. Smartphones and tablets are replacing radios and TVs in our pockets, purses and carry-bags.”
“Television has also become almost entirely an entertainment system, rather than a news one. News matters to TV networks, but it’s gravy. Mostly they’re entertainment businesses that also do news.”
“…emergencies such as wars and earthquakes demonstrate a simple and permanent fact of media life: that the Net is the new TV and the new radio, because it has subsumed both. It would be best for both TV and radio to normalize to the Net and quit protecting their old distribution systems.”
Sports an obvious place to start but we’ll see this kind of thing for most (all?) popular shows.
David Cain is (Raptitude) helping me (and many others) “get better at being human.” In this post he explains how television has been used by “very-high-level marketers” to create a nation of people who typically:
- work almost all the time
- absorb several hours of advertising every night, in their own homes
- are tired and unhealthy and vaguely dissatisfied with their lives
- respond to boredom, dissatisfaction, or anxiety only by buying and consuming things
- have disposable income but can’t find a more fulfilling line of work without losing their health insurance
- create health problems for themselves, which can be treated with drugs they can “ask their doctor about”
- own far more items than they use, and believe they don’t have enough
- are easily distracted from the unhealthy state of their lives and their culture by breaking news and celebrity gossip
- perpetually convince themselves it is not the right time to make major lifestyle changes
- happily buy stuff that breaks within a year, and which nobody knows how to fix
- have learned, through the media’s culture of blame-mongering, that the key to solving public and private issues is to find the right people to hate
Wow. Sound like anyone you know?
I’m trying to stop watching the evening network news. A tough habit to break. It’s been part of my life since… well, since the beginning of network news. Thanks to DVR technology I can skip all the adds to which Mr. Cain refers.
My friend (and one of the 5 smartest guys I know) Henry has eliminated “news” completely. Or so he says. I’m not sure how one does that. But if anyone can, it’s Henry. He makes a compelling case that knowing the news adds nothing to his life. He’s very well (selectively?) informed, so…
The excerpts above don’t tell you much about “how to make trillions of dollars” so I encourage you to read the full post if that’s something you’d like to do.
After 20+ years, Max Headroom is available on DVD. Yes, I know there were some shit-quality bootlegs because I paid good money for one. It’s great to be able to watch Max, Edison, Fiona and the gang again.
My first look at GSTV (Gas Station TV) was at a Phillips 66 station on I-55. It probably took me no longer than 3 or 4 minutes to fill up and I guess there really isn’t much to do with that time, so why not. There were these really short sports/weather/news segments with commercial messages between each [VIDEO]. Really can’t imagine someone paying for these but they obviously do.
I foresee a time when we pay a premium to AVOID being hammered by ads. Ransom Ads.
Last week, news anchors and producers at Barrington Broadcasting Group’s WFXL Albany, Ga., replaced their paper scripts with electronic versions displayed on the iPad. They project the move will save nearly $10,000 a year in paper costs. From the original story:
“Newscast scripts are composed as usual. But rather than printing to paper, the final version is formatted as a PDF file and transmitted to each iPad via e-mail. The PDF translation is handled by iAnnotate by Aji.LLC, a $7 program sold and downloaded via Apple’s App Store.
Although WFXL doesn’t employ iPads as teleprompters, it could if it chose to. Apple’s App Store already offers two third-party applications for scrolling copy on the iPad: Nairo Techology’s iPrompter for $2.99 and Bombing Brain Interactive’s Teleprompt+ for $9.99, which allows any iPhone to double as a remote controller.
In addition, hardware vendor Bodelin Technologies offers a new version of its through-the-lens ProPrompter HDi display, which mounts the iPad as a prompter monitor on both studio and field cameras. The $850 device includes “professional” display software, which is also controllable through an iPhone or iPod Touch.”
And they look pretty cool. No small thing in the world of TV news.
I predict it will become common practice to cover the Apple logo with the station logo.
From Mashable: “Although Facebook and Twitter are popular with TV stations, only 27% of radio newsrooms use Twitter and 1% have a Facebook page. The survey’s conductor, Robert Papper of Hofstra University, said the contrast in usage is due to staff size. “If you had a staff of three or more, you were involved in a number of social networking things. If you did not hit that magic number you were not involved.” He explains why radio stations do not participate more in social media in the video clip above.”
“The future of broadcasting” is the title or subtitle or subtext of nearly every panel here. But I’m not seeing a lot of the future. I’m seeing and hearing people who want to keep a hold onto the past. They want to do it in some futuristic ways, sure, but using a template that has passed its expiration date.”
“…as the RTDNA winds down its relationship with NAB, I’m a little sad. When I first started coming to this convention in the early 2000s, the discussions were about “the future.” The discussions are still about “the future” except it’s all Back to the Future. 3D. Protecting journalism from the hoards of camera-toting iPhoners. Broadcasting television in a slightly different way. Fundamentally, the discussion may be about the future, but it’s not nearly futuristic enough.” – Full post here.