TV station gets iPads, saves on paper and looks hip

Last week, news anchors and producers at Barrington Broadcasting Group’s WFXL Albany, Ga., replaced their paper scripts with electronic versions displayed on the iPad. They project the move will save nearly $10,000 a year in paper costs. From the original story:

“Newscast scripts are composed as usual. But rather than printing to paper, the final version is formatted as a PDF file and transmitted to each iPad via e-mail. The PDF translation is handled by iAnnotate by Aji.LLC, a $7 program sold and downloaded via Apple’s App Store.

Although WFXL doesn’t employ iPads as teleprompters, it could if it chose to. Apple’s App Store already offers two third-party applications for scrolling copy on the iPad: Nairo Techology’s iPrompter for $2.99 and Bombing Brain Interactive’s Teleprompt+ for $9.99, which allows any iPhone to double as a remote controller.

In addition, hardware vendor Bodelin Technologies offers a new version of its through-the-lens ProPrompter HDi display, which mounts the iPad as a prompter monitor on both studio and field cameras. The $850 device includes “professional” display software, which is also controllable through an iPhone or iPod Touch.”

And they look pretty cool. No small thing in the world of TV news.

I predict it will become common practice to cover the Apple logo with the station logo.

Leave a Reply

Your email address will not be published. Required fields are marked *