Scott Adams on Calendar as Filter

Scott Adams thinks the calendar will be the organizing filter for most of the information flowing into our lives:

"You think you are bombarded with too much information every day, but in reality it is just the timing of the information that is wrong. Once the calendar becomes the organizing paradigm and filter, it won't seem as if there is so much."

News: "When I read the news, I'm generally most interested in how stories have unfolded across time. I want to know the "new news," as in the topics that have never been reported until today, but I also want ongoing charts and graphs about the "old news" such as wars and the economy. My understanding of the war in Iraq, for example, has little to do with what blew up today and a lot to do with the trend lines over the entire war. In other words, I see the news in terms of time."

Advertisements:
"Some time ago I blogged that advertising belongs in your electronic calendar, for your benefit more than for the advertiser. That's because my interest and desire in certain products and services is linked to timing. If my calendar has a certain birthday coming up in a week, and I've checked the boxes saying the person is a certain age and gender, or has certain hobbies, my calendar can start giving me gift suggestions and recommending online flowers and e-cards and the like. In other words, advertisements can move from nuisance to valuable service just by adjusting when you see them."

I know a lot of folks who use their Outlook email in-box as their primary organizing tool. (shudder) The calendar makes a lot more sense to me, too. Especially working out of iCal that's sync'd between my desktop, laptop and iPhone.