“The world in my pocket”

That’s how Mindy McAdams describes her iPhone:

“If someone has all the videos and quality radio news she could ever find time to listen to (or watch) right in her pocket, how can anything even remotely like the newspaper compete with that? The newspaper as it was, in the heyday of the 30 percent profit margins, had something for everyone. Now the Internet-enabled phone provides that.”

Iphone-breakfast I’ve had that “iPhone = world in my pocket” thought while sitting at the counter of the Towne Grill, waiting form my biscuits and gravy. First the email, then the Twitter, then Google Reader.

Once upon a time, I bought a copy of USA Today to read with my grub. But eventually 75 cents for the few stories of interest seemed pricey. Then I started printing out stories the night before and making my own little newspaper. And then I got an iPhone.

I think Ms. McAdams really asks the good question:

“Will traditional print news organization come up with programming, instead of random and disconnected stories? I don’t mean it has to be audio and video, but it would be something with an identity, like a show or a series. The closest thing I can think of that’s not radio is David Pogue — a brand unto himself.”

“Random and disconnected stories.” Hmm. I need to think about this. More in the morning.

Next morning: I’m now wondering if our news networks have been too focused on “random and disconnected stories?” We’ve worked hard to put our news stories online with less thought and energy given to building identity. Well, that’s not entirely true. We’ve put a lot of our existing radio programs and features on our websites. But would we be better served to focus more podcasts?

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