Time Inc. is announcing today that it’s launching an in-house studio to help its 130 magazines develop videos for the Web. Along with that plan, it will unveil a deal to work with Brightcove, a leading provider of Internet video production, distribution and ad sales services.
We have some damned fine radio reporters working for our company. And most of them are just getting the hang of moving photos from their digital cameras to their computers.
Sounds like Time is making a significant investment. And a smart one. Not just handing out Canon Sure-Shots to their reporters as they head out the door.