31.4% of Americans don’t have internet access; 88% of all users have never heard of RSS; 59% of American households have zero iPods in them; 30% of internet users in the US use a modem; Detroit (one million people) has six Starbucks.
Seth is reminding us “all the growth and opportunity and the fun is at the leading edge, at the place where change happens” and we’re living on a never-ending adoption curve.
For those of us in media, who depend on advertising… I’d rather be early to the this dance than late.
Bonus Quote: Doing it for free
“…pioneers are almost never in it for the money. The smart ones figure out how to take a remarkable innovation and turn it into a living (or a bigger than big payout) but not the other way around. I think the reason is pretty obvious: when you try to make a profit from your innovation, you stop innovating too soon. You take the short payout because it’s too hard to stick around for the later one. ”