Profitable Demise

An intriguing open to a thoughtful article by Jay Rosen (PressThink). The piece (Laying the newspaper gently down to die. And keeping the spirit of journalism alive.) looks at challenges facing the newspaper business and how it is (or is not) meeting those challenges. But I believe there’s something here for all traditional media. My big take-away was a concept called “harvesting market position.” A last-resort business model for companies undermined by substitute technology.

“An industry that won’t move until it is certain of days as good as its golden past is effecively dead, from a strategic point of view. Besides, there is an alternative if you don’t have the faith or will or courage needed to accept reality and deal. The alternative is to drive the property to a profitable demise.

Drive the property to a profitable demise. You won’t see that in the company mission statement. But my favorite quote from Professor Rosen’s article came from Craig Newmark (craigslist):

“I realize I’m no news guy, not an activist; just like everyone else, tired of news that I can’t trust. My favorite irony is that Jon Stewart produces fake news that’s honest; and the White House produces allegedly honest news that’s really fake.”

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