July will mark my 30th year in broadcasting. Sort of. I spent half of that time doing affiliate relations for a statewide news network. But I’ve been around radio for all of that time. Longer, really, since my father was a “radio announcer” (I like that so much better than “broadcaster” or “DJ”). I’ve now reached the point, however, that all those years are a liability rather than an asset. It dawned on me as I was filling out a profile of my experience. Ten or fifteen years is “experienced.” Thirty years is…too much experience. So I lied and put down fifteen years.
There was a time I thought I might try my hand at TV. I mean, it’s just radio with pictures, right. I rented a little studio time at a local station to make an audition tape They pulled some stories from that day’s news and threw them up on the tele-prompter. The stories were: Rape and Carnal Abuse; 70-year-old Man Beaten and Robbed of Life Savings; Elderly Woman Dies in Head-on with Tractor Trailer Rig; Another Fatal Traffic Accident. I sent that tape to a few friends in the TV business and can onlly guess at the hours of laughter it must have produced. “More news after this…” Uh, no thanks.